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Category Archives: Opportunity

Someone has to sell, or you don’t have a business

Fear Of selling, ignorant of selling, required to sell

Someone has to do the selling or you don’t have a business. I have met many people over the years who have great ideas, skills, processes or inventions but hate the thought of selling.  They usually come from two camps: Camp 1: Those people who understand they have to sell in order to have a […]

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If I was Prime Minister for a day

if-i-was-prime-minister-for-a-day

Imagine you are asked to complete the statement ‘If I was Prime Minister for a day…’ what would you say? It is a very interesting task. It gets you thinking big. It got me thinking big. So in honour of International Women’s Day, 8 March 2019, I thought I would share with you my response […]

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24 years in business and 24 Big Lessons to share

24-years-in-businss-24-lessons-to-share

This week marks the 24th anniversary since I founded Barrett and, over the summer break, I had some time to reflect upon myself, my business’ journey and the many, many lessons learned over the last 24 years. We often get our ‘business lessons’ from big corporates about how to do this or that; however, I […]

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The road less travelled – Selling Better

the-road-less-travelled--selling-better

On 9 January, 1995 I took the road less travelled when I chose to start my business dedicated to Selling Better rather than follow the traditional path of Selling More, and that has made all the difference. As a business owner, entrepreneur, and pattern systems thinker amongst other things, it has been a fascinating and […]

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12 things we’ve learned so far about Selling Better in a 21st Century world

My team and I have been studying sales teams, salespeople, sales operating systems, sales strategies, sales processes, and sales cultures across a wide variety of industries in the public and private sectors, N4P and government since 1995 and we have seen and learned a lot of things. Here is some of what we have learned: […]

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This didn’t happen in my time …

this-did-not-happen-in-my-time

Today it happens it is the same to be decent or a traitor To be an ignorant, wise, a pickpocket, a generous person or a swindler All is the same, nothing is better They are the same, a fool and a professor There are no failing grades or hierarchy, the immoral people have caught up […]

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Why Purposeful Optimism is great for business

purposeful-optimism

I want you to imagine that you are a 24 year old graduate going for job interviews. In this instance, you are being interviewed by a multinational who takes you to the next stage- completing a range of psychometric assessments followed by an interview with a psychologist. Imagine if you will, that this psychologist starts […]

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What are YOU doing to create space for opportunities?

be-open-to-great-opportunities

In recent months, I have deliberately chosen to start each week by writing down this statement: ‘Be open to great opportunities’ This statement appears at the top of my To Do list book that I take with me everywhere. It is handwritten and highlighted with yellow highlighter. I have chosen to do this for several […]

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Want to find & own uncontested markets? Try Blue Ocean Strategy

you-never-change-things-by-fighting-the-existing-reality-to-change-something-build-buckminster-fuller

In today’s cluttered business landscape and global marketplace, finding uncontested markets to sell into and own, free of competition, at least for the foreseeable future, is getting harder, and harder and harder. Developing innovative ideas that turn into something new, unique and viable, are not easy to copy, and deliver revenue and healthy margins is […]

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