Executive Summary
Barrett Consulting provides psychometric, behavioral, and competency assessments specifically tailored for Sales, Leadership, and Customer Service roles.
Rather than acting as a generic testing vendor, we use a core suite of validated diagnostic tools to support recruitment selection, team restructuring, and coaching/development.
Key Assessment Categories & Tools
| Category | Primary Focus | Notable Tools Offered |
|---|---|---|
| Sales & Prospecting Fitness | Measuring sales hesitation, call reluctance, and prospecting drive | SPQ*GOLD® (Sales Preference Questionnaire) |
| Personality & Values | Core workplace behaviors, motivators, and cultural alignment | Hogan, 15FQ+, Everyday Preferences |
| Leadership & EQ | Management style, derailers, and emotional intelligence | Leadership Style Diagnostics, EQ / 360 Feedback |
| Aptitudes & Abilities | Cognitive ability, logical reasoning, and educative aptitudes | Abstract Reasoning, Business Acumen / IQ tests |
Key Takeaways & Methodology
The 20% Rule: Barrett emphasizes that psychometric assessments should account for no more than 20% of a hiring or selection decision, used alongside structured behavioral interviews, background checks, and simulations.
Focus on “Sales Call Reluctance”: A major focus is their work with SPQ*GOLD®, which measures the specific psychological “brakes” (hesitations, fear of self-promotion) vs. “accelerators” (proactive prospecting) in sales reps.
Recruitment & Development Integration: Reports generate targeted behavioral interview questions for hiring managers, as well as 90-day coaching plans for onboarding or development.
Rather than offering our clients a vast range of assessments to choose from, Barrett only recommends a Best Practice suite of Assessments which are reliable and meet industry and ethical standards and support our work with clients in consulting, sales consulting, sales coaching, sales training, development, profiling, and recruitment.
Quality psychometric assessments, like diagnostic tools used in medicine and other scientific applications, are calibrated to measure specific aspects of self such as Personality, Motives & Values, Attitudes & Behaviours, Leadership Styles & Derailing Behaviours, Call Reluctance, Team Preferences, Communication Styles, Emotional Intelligence (EQ) and Abilities & Aptitudes (IQ). However, like most instruments, these assessments are not perfect therefore they need to be used in consultation with other reliable data combined with feedback or sales-oaching to give a more complete picture of a person.
Combining years of experience in the use and application of psychometric assessments, we take a holistic approach to assessments and partner with our clients to determine the most suitable Assessment for your needs. We use our comprehensive experience to localise and interpret the information for your organisation.
All assessments are administered online for ease of access and quick turnaround. We provide comprehensive reports designed for both Selection and Development purposes and can offer specific interview questions for use in interviews, reference checking and sales-coaching. Feedback and interpretation is provided by an accredited individual.
Speak to us about your assessment needs.
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