Emotional intelligence or EI is the ability to understand and manage your own emotions, and those of the people around you. 

Measuring Emotional Intelligence (EQ)

Emotional Intelligence (EQ) involves a set of skills that define how effectively people perceive, understand, reason with and manage their own and others’ feelings. People with a high degree of emotional intelligence know what they’re feeling, what their emotions mean, and how these emotions can affect other people. These skills are cornerstones to successful selling, as emotions are an inherent part of why people buy and why they do not.

Research studies suggest that Emotional Intelligence makes a difference in sales including how effectively sales people:

  • establish and build client rapport
  • understand the needs of their customers
  • generate passion for the products they sell, and
  • overcome buyer objections when closing a sale.

The Genos Model of workplace Emotional Intelligence comprises seven specific EI skills critical to successful selling i.e. Emotional Self-Awareness, Emotional Expression, Emotional Awareness of Others, Emotional Reasoning, Emotional Self-Management, Emotional Management of Others, and Emotional Self-Control. Each skill can be applied to successful selling.

Emotional Intelligence can be developed and improved. Higher levels of emotional intelligence can lead to higher levels of resilience, emotional well being and productivity.


  • Administered online via user name and password sourced via an accredited provider.
  • The EQ Test from our provider Genos can be used for recruitment and development purposes. It produces an individual report along with accompanying team summary reports, development and coaching strategies.
  • The EQ Test from our provider Genos will NOT measure personality, communication styles, motivators & values, prospecting fitness, leadership styles and derailers , or cognitive attributes and abilities (IQ).

Speak to us about your assessment needs.

Talk to us, your selling better advisory team, and we’ll be able to advise you on the best training solution for your business.

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