Assess and re-architect your sales operations
Leading and managing a sales team and its operation involves managing a complex variable system that requires constant attention and considered action. Throwing salespeople in the deep end and expecting them to sell better with no clear strategy, value proposition and articulated sales process, or limited training and support is madness.
We work with CEOs and sales leaders to conduct a rigorous sales system review that will identify sales performance strengths and gaps. Using the data gathered, we provide focused sales strategies that give sales teams and their buyers’ orientation and direction. This includes visible, tangible sales frameworks and meaningful, customised training, our 70:20:10 learning model, and coaching ready to transform every customer experience and unlock new revenue opportunities.
The Barrett Sales System Review
Strategy review
Includes sales strategy, sales messaging, value propositions, stories, market segments and go-to-market action plans.
Process review
Includes sales processes, sales force structure, sales leadership framework, minimum sales standards of sales excellence and buying-selling-delivery value chain.
People review
Includes salespeople’s capabilities, accountabilities & KPIs, sales training content, L&D framework and program delivery, sales leaders’ capabilities in sales management and sales coaching.
Culture review
Includes fostering Selling Better cultures and improving the customer experience.
Complete review
For an all-encompassing review, explore our sales strategy audit & review solution.
Ready to rethink your sales strategies?
Talk to us, your selling better advisory team, and we’ll help you quickly and accurately assess your next steps.
Barrett’s Sales Strategy & Operations Model©
We use our world class Selling Better Sales Operating System to undertake all reviews. This enables us to effectively audit, benchmark, develop and implement focused sales strategies, build robust sales processes and develop world class sales teams – all supported by a Perpetual Learning Environment (PLE).
This results in focused action plans and quicker deployment of the right actions to help you sell better and win more, often in very tough markets.
Case Study
SCA Selling Better project unites state sales teams and creates a unique value proposition to increase market share
Industry: Media/Entertainment Type: Public
From declining share price and fierce competition to share price tracking north and united sales leaders leading the way, within 3 months.
LinkedIn Promises Visibility. So Why Does Its Ad Model Make SMEs Invisible?
In 30 seconds The Problem SMEs are paying tech giants for visibility and getting ghost leads in return. LinkedIn's algorithm rewards large budgets and starves small ones - producing leads that look ...
The Incumbent's Curse: You Earned Your Seat. Here Is How You Keep It.
In 30 seconds The Problem. Winning a B2B account triggers a dangerous psychological shift. Salespeople who operated with sharp curiosity during the sale get comfortable once signed. They stop diagnosing ...
Stop "Just Checking In": How to Follow Up Like a Trusted Advisor
In 30 seconds The Problem: A deal stalls, anxiety creeps in, and the salesperson sends the most destructive email in modern B2B: "Just checking in." In one line, months of trusted advisor positioning ...
How to Keep Your Seat When Procurement Enters the Room
In 30 seconds The Problem: After months of strategic selling, the deal lands on a procurement officer's desk whose mandate is to commoditise your offering and drive the price down. Salespeople either ...
