“Mirror, mirror, on the wall, who is the greatest of them all?” The majority would cry Brand of course – brand maketh the company. This includes brand aesthetics, logos and…
No more waiting… It’s time to look ahead. It’s time to get selling. This headline may seem insensitive to some people. ‘It’s too soon’ I hear some people saying. It…
Do you remember the plane that landed on the Hudson River in New York City in 2009? Both engines of the plane lost thrust after colliding with a flock of…
As the world responds to contain the COVID-19 disease, we want to make sure that your and our teams stay safe so we are adjusting our commitments and activities in…
I’ve been around long enough to have lived and worked through major recessions, financial crises i.e. GFC, and general downturns in business and survived, if not thrived during these times….
The statement ‘The noble profession of Selling’ may sit well with some. While many others would find ways to say everything to the contrary, bringing up stories about how they…
People love certainty, especially when it comes to business. Which is why sales forecasting and sales pipeline management can often be the bane of sales leaders and their sales teams’…
I’m feeling elated and vindicated yet again. I’m feeling very optimistic about the future of sales systems and sales stewardship. Two weeks ago I sat down with a very large…
A word of caution, this topic can be very tricky as there are various schools of thought around what is a segment and how to segment, with Marketing Segmentation being…
The overall current economic and market conditions are soft at best according to the latest reports. And even though the Federal Government is putting a positive spin on the latest…
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