Browse through a selection of our videos below, or find them all in our YouTube channel.
Sales systems: The Secret to Sustainable Sales Success
Hear Sue Barrett, ethical sales and business growth expert talk about what sales systems are and are not; and how you when you make sales systems thinking and frameworks a key part of your business it leads to better business and flourishing economies.
Barrett’s 2020 Sales Trend Virtual Event (Full Event)
In 2020 our Annual Sales Trends Event went virtual.
Our panel covered everything from geo-political trends, procurement, our clean energy future, resilient cities, how to be an effective sales leader, and where sales opportunities are emerging in these interesting and changing times.
Navigating our way through the storm – what we need to know
Sue Barrett, CEO of Barrett Consulting Group interviews Karl Mattingly, CEO of Dysrupt Labs.
All of us in one way or another, personally and professionally, have been affected by the Covid-19 crisis and while all of us are in the same storm, we’re not all in the same boat.
Barrett, Celebrating 25 Years of Ethical Human Centred Selling
Celebrating 25 Years of Selling Better: Sue Barrett started Barrett Consulting Group on 9 January 1995 with just $3,000 and the purpose of helping people and businesses sell better now and sustainably for the future.
Barrett Consulting – Evolution of Selling
This video is about the evolution of selling over the last 40 years. It highlights the transition from sales monologues to sales dialogues; the transition from selling products to selling ideas. Selling is more about listening and creative collaboration.
Barrett Consulting – The getting of sales wisdom
Ready to set a new standard in sales excellence?
Talk to us, your selling better advisory team, and we’ll help you quickly and accurately assess your next steps.

The Incumbent's Curse: You Earned Your Seat. Here Is How You Keep It.
In 30 seconds The Problem. Winning a B2B account triggers a dangerous psychological shift. Salespeople who operated with sharp curiosity during the sale get comfortable once signed. They stop diagnosing ...

Stop "Just Checking In": How to Follow Up Like a Trusted Advisor
In 30 seconds The Problem: A deal stalls, anxiety creeps in, and the salesperson sends the most destructive email in modern B2B: "Just checking in." In one line, months of trusted advisor positioning ...

How to Keep Your Seat When Procurement Enters the Room
In 30 seconds The Problem: After months of strategic selling, the deal lands on a procurement officer's desk whose mandate is to commoditise your offering and drive the price down. Salespeople either ...

The Strategic Pushback: Why Saying 'No' Earns You the Right to Be There
In 30 seconds The Problem: Clients routinely test sales professionals with compressed timelines, unjustified discounts, or requests to strip down the solution. Most salespeople fold, fearing the ...
