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Crises bring many challenges but they can also bring many opportunities. New opportunities and new markets or micro markets emerge, new ways of doing business open up, new customers become available and we need to be ready to adapt quickly to those opportunities. It might seem difficult at first to pivot to the new – and it probably is, like landing a plane on a river– but there are ways to help your business adapt and keep going through COVID-19. With the right business and sales infrastructure, your experience and that of your team, and the right advice, training or up-skilling you can land safely and realise the many new opportunities that are emerging from this crisis. Luckily, we have more than 208 seconds to get your business ready.

We have remote solutions in place to help you:

  1. Customer communication & messaging during COVID-19: The needs of people and businesses have changed as a result of COVID-19. The style, tone and type of communications that your customers need now might be completely different to what your team has been used to conveying. We can coach your sales and service teams to communicate with your customers during the COVID-19 crisis and be alert to new opportunities as the new reality emerges. Besides online training content we also provide remote small group training sessions to practice and implement how to communicate during difficult times. Session setup and duration are planned and scaled according to your team size and needs.
  2. Customer care, retention and new opportunities during COVID-19: Your customers are also going through unprecedented changes in their circumstances. Train your customer service teams so they can provide the support and care needed to respond to the changed landscape. Help them spot and see new opportunities so the business can act on emerging trends and client intel. We can apply a similar combination of online training and remote group classroom sessions as above.
  3. The emergency sales manager: During this crisis you might need some additional sales management and coaching support to help your sales team with the specific challenges and opportunities that arise during COIVD-19. We can set this up remotely in the most efficient way for you and your team.
  4. Quickly up-skill teams to adapt how they sell and service around here now: Quickly up-skill your team with the key skills, tools and capabilities they need to be in peak condition to spot new opportunities, and sell and service better at this moment. We have short and succinct webinars and remote workshops on selected specific topics to cater for your most urgent training and development needs (e.g. Strategic KAM, difficult client communications, remote in-person selling, customer care and retention, telephone prospecting, etc.)
  5. Turn product information into client friendly sellable content: We call this fitting out your ‘Product Wardrobe’ to sell the way the client wants to buy: the aim is to build a ‘product assets register’ that speaks about your products/services from the client’s perspective – how they see it, feel it, experience it. This way salespeople and others can access and curate the right information when providing the right solutions for their clients making sure it is always in context of their clients’ perspective, priorities and business goals – how they will benefit from buying from and working you.
  6. Coaching teams during critical times: Working remotely, detached from customers and colleagues, your sales team needs more care and support, not just around practical skills. “How to coach Sales Teams in Times of Uncertainty” is a combination of online topics and practical small group remote video workshops for coaches and sales leaders to coach their teams through and beyond this crisis.
  7. Fire brigade sessions: Fast and efficiently deal with immediate issues and opportunities on your marketplace. These are short and succinct remote workshop sessions for you, your leadership and sales and service teams on selected specific topics to cater for your most urgent needs.
  8. The opportunities beyond COVID-19: What will the world look like after the pandemic? What will your business and teams look like in the future? What will you be selling to whom and how will you sell? This Scenario Planning Exercise is an excellent way to explore a range of options and get people thinking about ‘What If’ scenarios. Underpinned by a purposefully optimistic approach this helps you and your people plan and pivot your business for what lies ahead. This process is done in 3 x 2 hour remote group sessions plus homework in between.

We are an email or phone call away. contact@barrett.com.au or 03 9533 0000

We have published a few posts to help tackle some of the practical and emotional challenges brought about by the current situation:

Finding sales opportunities in the Supply Chain of Supply Chains during COVID-19

Organisations are nothing without communication and relationships

Necessity is the mother of invention: how to keep selling during COVID-19

Open for business – how to keep selling and doing business during COVID-19

What to do when there’s panic in the air – get focused and get selling

How are we selling and buying when the house is on Fire?