“Mirror, mirror, on the wall, who is the greatest of them all?” The majority would cry Brand of course – brand maketh the company. This includes brand aesthetics, logos and…
People love certainty, especially when it comes to business. Which is why sales forecasting and sales pipeline management can often be the bane of sales leaders and their sales teams’…
As a consulting and education firm, we go into many organisations and they inevitably have a set of values i.e. integrity, honesty, passion, customer centric/obsessed, courage, and so on. That’s…
I’m feeling elated and vindicated yet again. I’m feeling very optimistic about the future of sales systems and sales stewardship. Two weeks ago I sat down with a very large…
Sales trend 12 from the Barrett 12 Sales Trends report 2019 looks at the key things that marketing teams in B2B environments need to do to help their businesses win…
What is the correct title for a salesperson’s role? What should I call myself? This is a contentious issue… And a question we get asked frequently. The answer will depend…
The Common Ground Series – Part 1 Common ground: shared interests, beliefs, or opinions between two people or groups of people who disagree about most other subjects. (Cambridge dictionary) Finding…
Guest author: Steve Hall Sales Trend 5 from the Barrett 12 Sales Trends Report for 2019 is about why ‘more’ isn’t ‘better’ when it comes to sales enablement technology. Sales…
By guest writer Jens Hartmann, Head of L&D, Barrett Driving away customers Have you ever come across a salesperson making assumptions about you, your needs and expectations, or your experience?…
On 27 March 2019 we hosted our 7th Sales Trends Business Breakfast celebrating the 10th edition of the Barrett Annual 12 Sales Trends Report with Trust as our central theme. …
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