A word of caution, this topic can be very tricky as there are various schools of thought around what is a segment and how to segment, with Marketing Segmentation being…
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In Sales Trend 11 from the Barrett 12 Sales Trends Report for 2019, guest author Leadership Stylist Helen Robinett discusses how our personal image can help build trust. By guest…
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Practising gratitude has made me focus on other matters and much less on material things. I have found that I am far less worried about ‘keeping up with the Joneses’…
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This post has been inspired by my colleague, Ben Shute, who I work arm in arm with bridging the divide between sales and procurement. He wrote about the Holy Trinity…
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Procurement, whether they are aware of it or not, are the epicentre of innovation and leadership of complex systems management within organisations and across the supply chain, or at least…
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Sales trend 10 from the Barrett 12 Sales Trends Report for 2019 is about the importance of trust when writing tenders that win. By guest authors David Lunn and Kelly…
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What type of board member, CEO or sales leader are you? Are you stuck in the day-to-day looking to meet your monthly and quarterly targets, looking to maximise profit, shareholder…
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Last time I wrote about what we should be looking for in a good sales recruit. This time we will look at how we go about assessing a sales recruit.…
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What should I be looking for in a good sales recruit? This is a vexing question for many sales and business leaders. And some of the answers we still hear…
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Sales trend 9 from the Barrett 12 Sales Trends Report for 2019 explores the characteristics and benefits of truly integrated sales teams. The future of the individual ‘solo’ salesperson is…
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