In 30 seconds Key Takeaways: The Problem: Salespeople relying on AI-generated intelligence without verification are creating dangerous blind spots. LLMs (Large Language Models) calculate the most statistically probable response, not…
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In 30 seconds Key Takeaways: The Problem: Younger B2B buyers are ghosting phone calls during research phases. Research shows 71 per cent of decision-makers under 40 favour email and text…
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Join Our Webinar: Register Here As Barrett Consulting celebrates 30 years of pioneering change and helping people engage, communicate, collaborate, and sell better, AI represents the biggest transformation we’ve seen…
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In 30 seconds Key Takeaways: The Problem: Automation is eroding human connection. Research shows 68% of customers leave because they feel companies don't care, not due to product issues or…
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In 30 seconds Key Takeaways: The Problem: Most B2B teams are dabbling with AI but lack confidence in using it effectively. Without clear government regulation, businesses need practical frameworks for…
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In 30 seconds Sales professionals have unconscious "tells"—habits that instantly signal to prospects "I'm here to sell, not understand you." Common tells include jumping to premature solutions, asking loaded questions…
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In 30 seconds Thirty years ago, we chose selling better over selling more. The philosophy? Adaptation, evolution, and progress. Think of a sailboat captain constantly adjusting sails to changing winds.…
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In 30 seconds What if your competitors are overlooking talent that delivers 8% higher quota attainment? Xactly's research shows women hit 86% of targets versus men's 78% yet represent only…
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In 30 seconds Digital platforms now dominate B2B transactions, with over 75% of buyers preferring self-service for simple purchases. Modern buyers conduct 90% of their research independently and seek strategic…
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In 30 seconds Watch who you let near your mind. Professor Will Felps proved what leaders have long suspected: a single toxic team member can reduce overall performance by 30…
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