Selling is a hot topic, especially the louder calls for more ethical, fairer, purpose driven business and selling practices. Given the recent findings from the Australian Banking Royal Commission and the emerging new world transparency highlighting various unethical, immoral and unsustainable business and sales practices across the collective value chain, the rise of an Ethical […]
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The rise of Ethical Selling in the new world order: The history of Sales Methodologies, revised & updated
- Jan 23, 2019 2:49 pm
- Written by Sue Barrett
- 0 Comments
Sales Trend 1: Selling in times of social mistrust
- Jan 17, 2019 8:42 am
- Written by Sue Barrett
- 0 Comments
Sales trend 1 from the Barrett 12 Sales Trends for 2019 tackles the issue of selling when trust in businesses and institutions is low. While there has never been a better time to be alive with access to wonderful resources and opportunities, amazing innovations, advances in technology and better healthcare, that can encourage the potential […]
24 years in business and 24 Big Lessons to share
- Jan 10, 2019 9:26 am
- Written by Sue Barrett
- 1 Comment
This week marks the 24th anniversary since I founded Barrett and, over the summer break, I had some time to reflect upon myself, my business’ journey and the many, many lessons learned over the last 24 years. We often get our ‘business lessons’ from big corporates about how to do this or that; however, I […]
12 Sales Trends for 2019 – Trust me, I’m in sales
- Dec 31, 2018 1:40 pm
- Written by Sue Barrett
- 0 Comments
Trust is a vital element in our lives and, as such, it has been studied and debated for centuries. Trust is the belief that someone or something is honest and will not harm you, or that someone or something is safe and reliable. Trust is necessary to the ongoing wellbeing of societies including business. For […]
Sales trend 12 – Sales Coaching, at the core of sales success
- Dec 13, 2018 12:53 pm
- Written by Sue Barrett
- 0 Comments
The last sales trend of the Barrett 12 Sales Trends Report for 2018 is about sales coaching. In recent years, sales leadership coaching has continuously grown in acceptance by the managers involved in this task, as well as in its meaningful incorporation into the overall sales architecture of sales organisations. It has shifted from being […]
Ignore customer relationships at your peril: The demise of out-of-touch political parties
- Dec 7, 2018 8:48 am
- Written by Sue Barrett
- 0 Comments
Even in the advent of big data, the nature of developing genuine customer relationships is generally not understood well enough by most businesses, and is not often on the agenda for thorough examination. This got me thinking about political parties and the nature of their relationships with their party members and the broader communities upon […]