What do your sales people really need to know and apply?

In today’s market selling skills training does not equal product training or pressure tactics. If product training or pressure selling (the hard sell) are on the top of your sales training agenda or the only training you offer your sales people then you may want to rethink your sales training strategy.

What is expected of sales people today by way of skillful thought and action goes way beyond the product or the hard sell.

Let’s first look at what clients want. This will then help us determine what sales people need to be able to do.

Clients today …

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Who’s delivering your sales training?

You cannot fake real sales experience and sales wisdom. It is one of the professions that is the hardest to teach and train because without real life sales experience you are at risk of being seen as inauthentic.

To help you make the best choice when it comes to selecting the right sales trainer let’s consider the following:

  • What capabilities do you need to be a good sales trainer?
  • What attitudes and mindsets can makes sales people and sales results worse?

To sell or not to sell

Without real life sales experience, you will are likely to lack empathy and real insight for the …

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Why developing your Sales Managers is the key to your sales success

It may surprise you to discover that many Sales Managers learn how to be a Manager on their own.

According to the latest international study on Sales Training and Sales Force Effectiveness, many Sales Managers are given very little or no support when it comes to being a competent, effective Sales Manager. In fact, many Sales Managers reported that they were given no formal training in Sales Management practices, either before or during their tenure as a Sales Manager.

The study reported that Sales Management training is the category of sales training …

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Help! My sales team isn’t coping with the fallout from the GFC

Many sales people, for the first time, are experiencing tough times when it comes to selling and many are not sure how to handle themselves in these difficult situations.

The current climate is, indeed, a test of character.

Many sales people, especially those in their 20’s and 30’s have not likely experienced selling in tough markets before. For the past 12 years prior to 2008, at least, the business climate in our market place has been, for the most part, buoyant. As we all know it’s very easy to sell when times are good.

It now begs the question: How well have …

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‘Great’ at sales but they don’t ‘fit’ the culture

Sound familiar? A ‘good’, maybe even ‘great’, salesperson is recruited and hits the ground running, kicking sales goals in the new role, however within a short space of time they have alienated their team, decided that the role is not for them, and left the organisation. As we know the cost of this selection is huge and begs the question, why did this ‘great’ salesperson not work out?
While there are many possible scenarios and reasons, we often find that a major contributor is the cultural ‘fit’ between the individual and the organisation. In recent times there has …

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Testing times when recruiting ‘good’ salespeople

When I consider how I spend my time professionally, I find it is often devoted to demystifying two things:

1. What is ‘good’ selling?
2. The proper use of psychometric assessments, especially in sales recruitment

Having written on the former on many occasions, I would like to dedicate this space to the latter – the proper use of psychometric assessments in sales recruitment.

To put this into perspective, my business has psychometrically assessed 40,000+ people in sales, business development and leadership roles using a variety of purpose built assessments. This has provided us with valuable insight into what assessments work best in …

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4 valuable life skills that make for success in sales and any other role

There are many things written and said about effective sales people, effective leaders, successful entrepreneurs, great teams and so on.

Many descriptions are in circulation. There is an overabundance of experts recommending this approach one day and that approach the next.

Those of us who want to be effective and successful often follow the advice of those experts however we are at risk of turning ourselves inside out and losing sight of what we are really here to do if we keep trying to bend to the winds and whims of the latest management trends, fads, findings, …

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How we can learn MasterSales lessons

Like many people in Australia, my family and employees have been captivated by MasterChef Australia.

What I love about MasterChef is that it can be seen as a metaphor for expressing our talents and being the best we can be. Given my interest in everything to do with sales, personal mastery and performance, I particularly love the parallel I have been able to draw about what it takes to be an elite master chef and an elite sales person and elite sales leader by the observation I have made in MasterChef.

As lessons for people wanting to master the sales profession,MasterChef works …

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Are you creating competing motivations in your sales force?

How to incentivise and reward sales people has long been a contentious topic. Too many times I have seen businesses set up incentive programs that reward the wrong behaviours which can affect team morale, client relationships, sales, staff retention, and so on.

For instance, I recently met the managing director of a medium sized software business who asked me why would his sales people keep selling one version of their product when they had been instructed to also sell in a newer more comprehensive version of the product.

I asked him two questions:
1. “How do your sales people get incentivised for …

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Why you can’t have a one-type-of-sales-person-does-it-all approach

I find it somewhat frustrating when people make simplistic claims and statements about salespeople like: ‘super sales performers are all risk takers and oblivious to rejection and failure’.

Statements like this are simply not true and trivialise the complex world of selling by trying to box people without proper analysis and insight.

There is a large body of research that shows there are many types of sales people for different types of clients, products, and markets. Just because a sales person may be excellent in one market may not mean they are well suited for another.

Take call centres for instance. If the …

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