The Hard Sell

I declare right up front that I am not, and never have been a fan of the Hard Sell. You have probably guessed that from all my previous posts.

And if you ask most people about what they think about the profession of selling they will often describe something akin to the ‘Hard Sell’. Of late I have also noticed a rise in ‘hard sell’ stories where people are being unnecessarily pressured to buy or sales people being pressured to sell at almost any cost.

The hard times may be pushing some people to do things they wouldn’t normally do like the …

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Who’s in charge of your sales recruitment?

1. How much is a good sales person worth to you?
2. How much is a good hiring manager worth to you?

Speaking about recruitment in these current economic times may seem foolish, however in the area of selling, this is where you could make great strides by picking up highly effective sales people who have found themselves on the job market or are looking for a better business to work in. I know of a few highly competent sales people and sales managers who have been let go along with other staff as part of large staff reduction strategies.

In …

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Professional Services firms are feeling the pinch

Take note: Lawyers, Accountants, Engineers, Marketing Consultants et al

Professional Services Firms are struggling when it comes to keeping and finding business. This on top of the fact that many have to come to grips with the fact they need to sell. The market has definitely changed. You cannot sit there aggressively waiting for the phone to ring anymore.

In speaking with one partner from a well respected law firm, he vented his frustration at the lack of action being taken in his firm by partners and their teams in terms of driving the push to find new business in current and …

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Think you can get away with it. Think again

In the world of sales there has always been the following advice for customers and for good reason:

  • Buyer beware
  • Read the fine print
  • If it’s too good to be true then it is

And so on.

As much as I advocate for and encourage healthy, trust based, open transparent customer relationships I am fully aware of the ‘dark side’ in the profession of sales.

In my travels, sadly I hear of many stories about people being ripped off and taken advantage of often with no idea about what is happening to them until it’s too late. All under the guise of selling.

There will always be …

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Some Good News Sales Stories

You don’t have to discount price to win good business and good customer relationships even in tough markets.

I mentioned earlier this year my team and I are working on a large sales fitness training assignment in the finance sector around Australia. These guys are hard up against it when it come to ‘price’ being a key target at the moment. A number of their competitors are trying to buy market share with discounted prices. The market is being hammered with ‘discounting’ of all sorts – some clear, some not so clear and some very dubious.

Many people have commented ‘Is this …

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Count your chickens

Everyone I am speaking to, at least, are aware they are working in a softening market. Some businesses of course are counter cyclical, meaning they can make money in these tougher times i.e. outplacement firms for all the obvious reasons, but they are more the exception. If you market is softer or heading or a down turn it doesn’t have to be all gloom and doom. It’s true now you have to earn your real money through proactive sales practices.

So with on the agenda, one of my clients in regional Australia kindly sent me a great article on “The three …

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Prayer and purposeful action

I awoke early this morning to the sound of gentle rain falling and found myself immediately praying for more. This prayer came automatically during one of the most tragic weeks in Victoria’s history with the tragedy of the bush fires in many parts of our state.

As a Victorian I have found myself upping my prayer quotient for rain for some time now, not just for the bush fires but for the many people whose lives are affected by the drought here and elsewhere. In addition to my prayers, like many families, my family and I have been doing our best …

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What’s in a relationship?

 

 

The term ‘Relationship Selling’ is often bandied about by sales managers and sales people without properly defining what it really means.I often hear “We are in relationship selling” or “We need relationship sales people” however what I do not hear being asked is:

  • What type of relationship are we talking about?
  • What type of relationship are we looking for?
  • What do we mean by relationship selling anyway?

Relationship selling happens in any place where relationships are important. Thus when a husband and wife are negotiating about something, they will be more successful if they both consider the relationship as well as whatever it is …

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Leadership, Sales and a Clear Message

Welcome to 2009.

Over the summer break I was talking with a number of friends about what 2009 will hold for us, our families, our communities and our businesses. Without exception, we discussed the current and possible effects of the GFC (global financial crisis) on our markets and especially on our thinking and our actions moving forward. We discussed the importance of open, clear and honest communication and decisive leadership, clear goals and defining what we stand for.

We discussed the fact that it would be very hard for people to make ‘easy’ money this year i.e. playing the stock market, etc. …

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