2019 Sales Trends Event  – Trust me, I’m in Sales

By / / Attitudes & Behaviours, Brand & Reputation, Business Acumen, Collaboration, Environment & Sustainability, Ethics & Values, Gratitude, Innovation, Opportunity, Optimism, Procurement, Sales Consulting, Sales Leadership, Sales Pioneer, Sales Research, Sales Trends, Selling Better, Strategy, Success, Sustainability & Environment

On 27 March 2019 we hosted our 7th Sales Trends Business Breakfast celebrating the 10th edition of the Barrett Annual 12 Sales Trends Report with Trust as our central theme.

Over 120 people attended the event, mostly business people but we also had the Year 11 International Baccalaureate Student Representatives of the Melbourne Montessori School attend to further their knowledge and education as they study Business Management.

The attendees heard from our special guest speakers, Suzanne Paynter, Strategy and Policy Advisor for the Future Business Council, and Andrew Smith, Head of Business Customer at Bendigo and Adelaide Bank, and myself, where we …

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Sales Trend 3 – Trust me, I am in procurement

By / / 12 Sales Trends Pages Category, Attitudes & Behaviours, Collaboration, Procurement

Guest author: Ben Shute, FCIPS , Chief Executive Officer Comprara & Purchasing Index

Sales Trend 3 from looks at how trust influences procurement and how changes in the industry are affecting this relationship, see the Barrett 12 Sales Trends Report for 2019.

What does it mean to trust someone? It certainly does not mean that we know everything about them. Indeed, after a certain point, further information is meaningless. Studies have shown that once an impression is made, new facts don’t necessarily trigger a reassessment. If our trust is formed based on first-hand interaction, we are even more resistant to …

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Is Consumerism past its use-by-date?

By / / Attitudes & Behaviours, Collaboration, Environment & Sustainability, Ethics & Values, Innovation, Optimism, Selling Better, Sustainability & Environment

This is a very interesting, perplexing and vexing question which is now being discussed at all levels of society.

This question is not only an economic and business question but, increasingly, a moral question challenging the very nature of how we make a living, how we make money and how we function as communities, economies and societies.

At this very point in our existence when anyone can reach almost everyone, everywhere, selling our wares and enticing people to buy, we, in the West at least, are confronted by the spectre of overconsumption, excessive waste with its environmental impacts and the ignominy of …

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Why a Fair Exchange of Value goes beyond exchanging money for goods

By / / Attitudes & Behaviours, Collaboration, Ethics & Values, Sales Relationships, Selling Better

At its simplest, selling and buying is about a transactional exchange of a service or product for money.

For simple, low cost, transactional sales, where we may have little vested interest in the other person or company providing that product, we may not reflect as deeply on our buying interactions with them. However, if we discover that we have been ‘ripped off’ by paying too much for something, or unfairly treated, or discriminated against, and so on, we are more likely to become highly invested in the concept of fair exchange of value.

Why? Because as human beings, we do not like …

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Is your organisation your worst ‘Sales Blocker’?

By / / Attitudes & Behaviours, Collaboration, Customer Service, Sales Driven Organisations, Sales performance, Sales Results, Strategy, Success

Many articles have been written about the many, many excuses salespeople come up with as to why they haven’t hit their sales targets, why they find it hard to sell, and so on.

The accusatory finger always seems to be pointing at the salespeople. And sometimes this is fair, however, there are many reasons why it’s not always the salesperson’s fault.

There are many reasons why salespeople are prevented from carrying out their sales duties effectively. This article is about highlighting the blockers or blockages in their way – intended or unintended.

Let’s explore these blockers and see how we can remove them …

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How Sales and Marketing can excel in a world in flux

By / / 12 Sales Trends Pages Category, Attitudes & Behaviours, Collaboration, Marketing, Sales Driven Organisations, Sales Results, Sales Trends

In this sales trend from the Barrett’s 12 Sales Trends Report for 2018, David Hubbard explains what sales and marketing can do working together to excel at generating revenue.

Who’s in flux? The Buyer. They have dramatically changed how they identify, evaluate and purchase solutions over the past 10 years, and they continue to evolve. Every member of the buyer team for B2B and considered B2C purchases has instant mobile access to the information they need throughout each stage of their purchasing process.  Even when they are fully engaged with us, they are constantly interacting with our competitor’s information.

As a …

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The alarming findings about the Peter Principle & Sales Managers

By / / Attitudes & Behaviours, Business Acumen, Coaching, Collaboration, Sales Leadership, Sales Management, Sales Talent

Have you ever worked with someone who was really effective in one role but then promoted to other roles, usually management, and ended having no idea and no real capacity to fulfil that role in a competent manner?

Chances are your answer is ‘yes’.

This is a common occurrence in many organisations where people are continually promoted until they are no longer effective in their roles – basically they rise to their level of incompetence. This is referred to as the Peter Principle which was highlighted by Dr. Laurence J. Peter in 1969.

Basically, the problem arises when the skills that makes someone …

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Sales Trend 3: Human Centred Selling – designing Empathetic Customer Centric Cultures

By / / 12 Sales Trends Pages Category, Attitudes & Behaviours, Brain Science, Collaboration, Communication, Complex Selling & Transactional Selling, Customer Service, Emotional Intelligence, Sales Culture, Sales Trends

Sales Trend 3 from the Barrett 12 Sales Trends Report for 2018 is about Human Centred Selling.

Bestselling author and business icon Stephen Covey once said: “When you show deep empathy toward others … That’s when you can get more creative in solving problems”.

In this hyper connected world it’s easy to gain access to information and make simple online purchases that are transactional in nature; items that we know how to use ourselves. However, today there is so much information and so many choices available that many customers are finding making buying decisions overwhelming, especially when things move beyond the …

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Are your sales conferences pumping or slumping?

By / / Attitudes & Behaviours, Blog, Brand & Reputation, Collaboration, Communication, Sales Conference, Sales Culture, Sales Driven Organisations, Sales Strategy, Teamwork

*** Trigger Warning: May contain traces of sarcasm ***

We’ve all been there: a sea of people, pulled together from across the country or region, locked in a windowless room with artificial light, seated at round tables with mints and water, patiently waiting for the parade of presenters to finish their ‘Death by PowerPoint’ presentations so we can get to the coffee station during the day and then the bar at night to start really engaging with our colleagues. During the day some relief can be found in the smartphones that everyone will be less and less discreetly looking at repeatedly, …

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Cringeworthy: how arrogance and ‘seniority’ destroy sales

By / / Attitudes & Behaviours, Coaching, Collaboration, Communication, Sales Meetings, Sales Talent

Here is a senior manager’s account of a real life, cringeworthy example of when a so called ‘experienced’ senior consultant completely stuffs up a prospective client meeting despite the young graduate, a millennial from the vendor’s company, sitting in the meeting with them instinctively knowing better and trying to do the right thing by the client and the company:

“One of the graduates from our team went out with a senior consultant on a prospective client meeting. Throughout the meeting the senior consultant was ignoring the prospective client and just trying to push one of our products. The graduate, …

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