
In 30 seconds
Mastering soft skills, such as empathy, emotional intelligence, and active listening, is key to success in sales and service. These skills foster strong customer connections and help create value-driven solutions. Deep practice, a focused approach to skill-building, involves breaking down complex tasks outside of a person’s comfort zone into manageable steps and practising them intentionally and repeatedly. Sales and service professionals can refine their techniques through purposeful practice and immediate feedback. Leaders and coaches play a crucial role by guiding their teams through actionable steps, providing feedback, and fostering continuous improvement that translates into better performance.
In 2.5 minutes
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