Empathy – The New Sales Edge

By / / Attitudes & Behaviours, Brain Science, Complex Selling & Transactional Selling, Emotional Intelligence, Life Skills, Mindful selling, Neuroscience, Sales Psychology

Late last year we published the 12 Sales Trends Report for 2013 and released a brief summary of each sales trend in December.  Over the year we will delve a little deeper into each sales trend.  To kick off the New Year we will focus on the Sales Trend Empathy.

This sales trend is seeing smart businesses making it a priority to redress the balance and develop our brains’ Interpersonal sensitivities: our empathetic side to take into account the needs of others as well …

Empathy – The New Sales Edge Read Post »

The Sales Brain – using neuroscience to sell

By / / Attitudes & Behaviours, Brain Science, Neuroscience, Neuroscience in Sales, Resilience, Sales Psychology

The science is clear, our success resides in how we use our brains – our brains can continue to learn, grow and adapt until the day we die. In 2012 and beyond we are seeing neuroscience and neuropsychology become the topics du jour for sales teams.  Learning how to train and in many instances, retrain our brains to incorporate effective thinking and habits will see brain smart sales teams forging new neural pathways leading to greater sales success.  ‘The Sales Brain – using neuroscience to sell’ was voted the …

The Sales Brain – using neuroscience to sell Read Post »

Watch who you let near your mind…again!

By / / Attitudes & Behaviours, Brain Science, Brand & Reputation, Ethics & Values, Life Skills, Neuroscience, Sales Psychology

In early 2008, as the GFC (Global Financial Crisis) loomed, I wrote ‘Watch who you let near your mind’. This was a timely reminder about the importance of maintaining a healthy mindset, looking for the facts for an accurate read on what is happening in the market place so you can make wise decisions. It served to warn about falling into the trap of relying on innuendo, hearsay and group think to define your future success. Guess what? I find myself again talking about the same issue in 2012, even …

Watch who you let near your mind…again! Read Post »

What’s influencing your customers’ buying decisions?

By / / Attitudes & Behaviours, Brain Science, Communication, Customer Service, Education in Sales, Neuroscience, Sales Psychology, Sales Results, Sales Strategy, Strategy

Product demand and brand scores are down and the reasons are tough to manage. There are a multitude of factors influencing buyers, some are within our control and many are not. Factors such as bad experiences with retailers and intermediaries, mediocre service levels, the increasing number of competitors with similar products and brands, cheaper pricing are just some of the causes. The tricky global situation is also creating a more conservative spending climate where saving is now the prevailing consumer mindset. With all of this how do we influence our customers so that they want to buy from us? How …

What’s influencing your customers’ buying decisions? Read Post »

How Meditation Can Make You a Better Salesperson

By / / Attitudes & Behaviours, Brain Science, Emotional Intelligence, Life Skills, Neuroscience, Neuroscience in Sales, Resilience, Sales Psychology, Sales Results, Self Development, Success, Wellbeing

In this increasingly complex world emotions such as empathy, compassion and benevolence are emerging as critical qualities of highly successful people, teams, companies and communities. Even in the highly competitive world of business and selling, those sales people and leaders who are able to incorporate these qualities into their daily work and personal lives are finding greater levels of success. This is coming in the form of better sales results and healthier, more prosperous client …

How Meditation Can Make You a Better Salesperson Read Post »

Why leading an examined life is good for sales

By / / Attitudes & Behaviours, Brain Science, Coaching, Mindful selling, Neuroscience in Sales, Sales Psychology, Sales Results, Wellbeing

‘Leading an examined life’ was voted as the Number 10 of Sales Trends for 2011. For many years you could lead an intuitive sales life because your product was your edge, but not anymore. With products replicated in minutes, the spotlight is well and truly on the specific ingredients of being an effective sales person and sales leader and managing oneself in volatile times. This all begins and ends with neuroscience. The latest scientific research into neuroscience confirms how we manage our brain. The brain is known to be like an electro-chemical …

Why leading an examined life is good for sales Read Post »

Avoid the Brain Drain – Why Brain Fitness Equals Better Sales

By / / Attitudes & Behaviours, Brain Science, Neuroscience, Neuroscience in Sales, Sales Psychology

What does neuroscience and increased sales have to do with each other? It seems more than we would think. The latest research into neuroscience reveals that how we use our brain does make a huge difference to our long term sustainability, our overall wellbeing and our success in sales and other professions. The world of neuroscience proves what high performers have intrinsically done all along – by engaging in effective self appraisal, continuous learning, a healthy lifestyle and a mindful approach to work and one’s personal life leads to clearer thinking, better decisions and much …

Avoid the Brain Drain – Why Brain Fitness Equals Better Sales Read Post »

Is Call Reluctance® choking your sales effort?

By / / Attitudes & Behaviours, Brain Science, Call Reluctance, Coaching, Prospecting, Sales Coaching, Sales Psychology, Sales Results, Sales Skills, Sales Tips, Self Promotion

Whether we are working for a private or public company, a “not for profit” or government institution, all of us are in some way competing for access to a revenue source to fund our existence.

How capable people are to take on the responsibility for improving the revenue line of a company is a hot topic in today’s competitive market.

Research shows that no longer can companies and their people rely on their technical competence, passive referrals, reputation, brand or blanket advertising to bring in new business and revenue streams as they may have done in the past. They also need to …

Is Call Reluctance® choking your sales effort? Read Post »

Create your ‘Ideal’ sales force blueprint

By / / Assessments, Competition, Complex Selling & Transactional Selling, Performance Management, Recruitment & Sales Recruitment, Role Clarity, Sales Consulting, Sales Culture, Sales Driven Organisations, Sales Excellence Acadamy, Sales Leadership, Sales Planning, Sales Psychology, Sales Results, Sales Talent, Strategy

Now is the time to rethink your sales strategy and your sales force. Design the sales force your business needs and get great results.

Tip: It’s all in the thinking and planning that happens before the execution.

To help you start your thinking and planning here are two case studies from our work files where the businesses got it right.

Story one: Transform your current sales team into a new sales team

“The Sales Culture transformation and competency project we worked on with you in 2008 has been such a great success for our team. The culture is now fantastic and the morale of …

Create your ‘Ideal’ sales force blueprint Read Post »

The cost of poor sales selection

By / / Assessments, Brain Science, Brand & Reputation, Competition, Performance Management, Recruitment & Sales Recruitment, Sales Assessments, Sales Culture, Sales Driven Organisations, Sales Excellence Acadamy, Sales Management, Sales Psychology, Sales Research, Sales Talent

Have you ever done the math on how much sales recruitment costs you, especially when you get it wrong?

If you are like most managers then chances are you haven’t. So let’s consider the costs, overt and covert, involved in sales recruitment.

If you don’t know it already, sales recruitment is one of the toughest assignments around. I know this firsthand, as I was in this role for over 8 years with a leading consultancy and recruitment company. During this time, I interviewed about 8,000 sales people face-to-face in the technical, industrial, medical, and scientific industries. Remember, this is not counting all …

The cost of poor sales selection Read Post »

Scroll to Top