engage-relate-and-persuade-people

The Stuff No One Teaches You About Human Engagement

By / / Attitudes & Behaviours, Blog, Brand & Reputation, Communication, Education in Sales, Human-centred, Life Skills, Presentation & Grooming, Sales Presentation & Grooming, Self Promotion, Uncategorized, Wellbeing

In 30 seconds

We all need to know how to engage, relate, and persuade people. It’s part of life. So, how do we learn to make memorable introductions, deliver compelling presentations, effectively position ourselves for career promotions, and navigate our way through a myriad of human relationships without falling to pieces? When it comes to presenting and engaging with others, a lack of skills can fill people with fear, especially when you’ve never been taught how to manage yourself in these situations. I see this all the time. As one MBA student told me recently on a Narrative, Presence and Presentation …

The Stuff No One Teaches You About Human Engagement Read Post »

barrett-sales-trends-trend-08-Engaging-Human-centred-Sales-Strategies

Engaging, Human-centred Sales Strategies

By / / Blog, Business Growth, Human-centred, Sales Strategy, Sales Trends

In 30 seconds

Sales Strategy is essential to business success. It is how the business organises its sales efforts across the value chain to go to market and determine who you are going to sell to and how to create real value within the given market. A human-centred sales strategy builds trust and transparency within the sales team and with clients. To succeed, businesses must understand evolving customer needs, collaborate, make it easy to buy from them, and maintain competitiveness. Adopting an engaging, human-centred sales approach with an adaptive strategy and change management system benefits business ethics and the bottom line.

In 2.5 …

Engaging, Human-centred Sales Strategies Read Post »

train-sales-leaders-to-boost-sales-performance

Beyond Growthism: Selling Better for a Sustainable Future

By / / Blog, Business Growth, Environment & Sustainability, Human-centred, Sales Growth, Selling Better, Sustainability & Environment

In 30 seconds

Business growth and selling more are usually a top priority for business leaders, and this has been the case for the last 50 years But, our societies -with the rise of inequalities- and our planet -of limited resources and in a state of environmental degradation- cannot sustain growthism (growth for the sake of growing) anymore. We must look for better ways of doing business, models that deliver better outcomes for business, people, and the planet.

In 2 minutes

Business growth and selling more are usually a top priority for business leaders.

‘How do we sell more? How do we grow market …

Beyond Growthism: Selling Better for a Sustainable Future Read Post »

Barrett-Sales-Trends-2023-trend-07-What-Consumers-Want

What Consumers Want

By / / 12 Sales Trends Pages Category, Buying, Customer experience, Human-centred, Sales Growth, Sales Strategy, Strategy

In 30 seconds

Consumers now demand transparency from businesses. They want -and have the right- to know how and where their products were made, the environmental impact, how the business treats their employees, and how much tax they pay. B2C and B2B clients also expect omni buying channels with access to a human when they need or want to. With the increase in online transactions and businesses storing more of our data and behaviours, the risk of data breaches is growing, clients want to know how their data is used and protected. Transparency can be the great equaliser. Consumers –B2C and …

What Consumers Want Read Post »

selling-is-everybodys-business

We’re All in Sales – An Internal Team’s Journey

By / / Attitudes & Behaviours, Blog, Education in Sales, Everybody Lives By Selling Something, Human-centred, Sales Skills, Value Based Selling

In 30 seconds

Lately, I have been working with internal teams of an ASX-listed business. These teams include Audit & Risk, Business Consulting, People & Culture, and Diversity & Inclusion.

Initially unsure about their needing to know how to sell, these teams have embraced the concept of incorporating human-centred solutions and value-based selling strategies into their interactions with internal stakeholders. Whether providing consulting support, ensuring compliance, reporting accurately, or promoting diversity, these teams need to engage, listen to, and persuade their clients to adopt new ideas and practices aligned with corporate goals and governance obligations.

As the Audit & Risk Team said, ‘We’ve …

We’re All in Sales – An Internal Team’s Journey Read Post »

sales-strategy-driving-business-success

Sales Strategy: Driving Business Success

By / / Blog, Business Growth, Human-centred, Sales Strategy, Strategy

In 30 seconds

Sales Strategy is how a business organises its sales efforts to go to market, who it is going to sell to, and how it is going to create real value within the given marketplace with its customers.

A business strategy is essential, but it doesn’t materialise until sales takes it to the field. A sales strategy directs sales efforts with clarity and consistency, unlocking opportunities and driving better and sustainable results.

Sales strategy is the vital link that transforms ideas into action, ensuring that businesses thrive in the marketplace.

In 2.5 minutes

Sales Strategy is how …

Sales Strategy: Driving Business Success Read Post »

EQ or RQ

From EQ to RQ: The Evolution of Emotional Intelligence

By / / Blog, Emotional Intelligence, Human-centred, Resilience, Sales Skills

In 30 seconds

EQ – emotional intelligence – has been top of mind in business since the 1990s.

Mastering EQ is essential to personal and professional development when it comes to performing well in leadership, sales and service, or any other role, paid or voluntary.

However, mastering EQ is not enough to help us succeed in business and in life. For people and organisations to flourish and prosper, the nature and quality of human-to-human relationships matter.

This is where RQ – relational intelligence – comes into play.

RQ is about self AND other awareness, ethical intelligence, creating a deep sense of mutual trust underpinned by …

From EQ to RQ: The Evolution of Emotional Intelligence Read Post »

barrett-sales-trends-2023-trend-6-ai-and-humans

AI AND Humans

By / / Attitudes & Behaviours, Blog, Business Growth, Forecasting, Human-centred, Sales Forecasting, Sales Trends

Sales Trend 6 of the Barrett’s 12 Sales Trend Report for 2023 is about the challenges and opportunities of incorporating AI in a human-centric business.

Interview with KARL MATTINGLY // Founder of DYSRUPT LABS

In 30 seconds

AI is a tool that saves time, money, and worry while uncovering valuable insights for businesses. Karl Mattingly, founder of Dysrupt Labs, emphasises the importance of human-centric AI. By reducing human error, AI can improve customer experience, accelerate discoveries, and enhance healthcare outcomes. Karl highlights the value of a hybrid human-AI approach, where AI partners with human experts to produce superior results. While …

AI AND Humans Read Post »

Barrett Sales Trends 2023 Humans at the Centre

Humans at the Centre

By / / Blog, Business Growth, Environment & Sustainability, Ethics & Values, Human-centred, Sales Trends, Selling Better

In December last year we launched the Barrett 12 Sales Trends Report for 2023 – Humans at the Centre.

This Sales Trends Report explores the ethics and values, systems and strategies, processes and tools, and ideas and models that businesses and sales operations need to adopt to become truly human-centred and businessworthy.

You may have seen sales trends 1, 2, 3, and 4 as they make it monthly into the blog. (Links at the bottom of this article.)

You can download the full report here and read what each trend is about below.

Humans at the Centre

Sales trend 1 – The …

Humans at the Centre Read Post »

Human-centred Growth

By / / Blog, Business Growth, Environment & Sustainability, Human-centred, Sales Trends, Selling Better

What if we aimed to sell better by rethinking our growth strategies and how to create value instead of focusing on the prevailing paradigm of extracting value and selling more, more, more in a finite world? This is Sales Trend 4 of the 12 Sales Trends Report for 2023.

Sales growth is usually the top priority for almost every CEO and sales leader going around. The common catch cries of ‘How do we sell more? How do we grow market share? How do we get more customers to buy more? How do we increase margins and shareholder return’? …

Human-centred Growth Read Post »

Scroll to Top