Have We Lost the Ability to Build Rapport?

In 30 seconds

In a world dominated by social media and hustle culture, the art of building rapport—a vital human skill—feels increasingly lost. Rapport fosters trust and connection, yet today, interactions often feel superficial, transactional, and lonely. Biologically, our brains are wired for connection through mechanisms like mirror neurons and oxytocin, but these are disrupted by online performances and self-promotion. Oversharing and invasive behaviour further erode trust, while dangerous personalities like social narcissists exploit others under the guise of charm. Reclaiming rapport requires authenticity, empathy, and listening with intent

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