Selling – a powerful agent for change

I live by the philosophy that everybody lives by selling something.

I also believe -I know- that Selling is a powerful agent for personal, social and political change.

Many people treat selling as a business function, which it is. However, they often see it as something done by others – those called salespeople. Yet when it comes to enacting any kind of change – personal, social, environmental, political – we need to embrace our inner salesperson to take charge and take action.

Knowing how to sell, ethically and honourably, is a game changer on every level.

We might have an idea or initiative we want to take to market, to our colleagues, to our community, to the nation; to do so we must first understand our audience, community, voters – listen to … read more by subscribing.