Barrett Research invites you to express your opinion about whether ‘Selling’ should be an applied academic degree. Please complete our Graduate Degree for the Sales Profession’ survey and voice your views.
With the profession of Selling becoming increasingly more complex involving many more variables and the shift from product being at the heart of selling to strategic relationships, collaboration, true value, sustainability and transparency now on the agenda we believe it’s time for ‘Selling’ to step out under the shadow of Marketing and MBA’s to have its own degree status. Recently I was invited to speak at the Melbourne Business School’s MBA Entrepreneurs program on the … read more by subscribing.
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