Do you sell one thing and one thing only? Probably not. I suspect your business has a range of things it can offer. And I suspect that many of these things can be integrated together to make an end-to-end solution or various combinations that lead to much larger sales.
If this is the case, then how well are you selling in the size and scope of your business offerings?
Too many times sales people get fixated on the immediate sale in front of them not really seeing the potential of that sale now or into the future. If they would only ask the right questions and get a bigger perspective to work from they might get more and bigger sales for less effort.
If you do not ask the questions you will never know. I learned that if you ask, at best, you can get a lot more … read more by subscribing.

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