Do you miss out on growing sales because your clients’ pigeon hole you?

By / / Attitudes & Behaviours, Coaching, Communication, Sales Assessments, Sales Tips, Sales Training

Do you have trouble introducing your clients to new products and services? Does their memory seem to spring back to what you used to do or your initial offering to them? Do they seem to pigeon hole you in a certain category, unable to see or acknowledge that you offer other products or services?

This is a common problem for many businesses especially when they start out as one thing and evolve into something more than a ‘one trick pony’. For instance, one of our client companies has recently merged their new product business with their service and spare parts business …

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How satisfied are you with your sales incentive plan?

By / / Coaching, Sales Tips, Strategy, Success

A good sales incentive plan rests on a fundamental set of design principles that reward the right behaviours, optimise sales effectiveness, and maximise the return on incentive dollars.

Specifically, a good sales incentive plan design:
• uses performance metrics that are aligned with the company’s overall strategy;
• supports and is consistent with the overall sales force strategy — its job roles, available skills, selling processes, internal culture, etc.;
• is mechanically sound in its design elements; and
• can be administered efficiently

If not well designed however, there may be issues or challenges within each principle which could limit effectiveness, waste …

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Can a sales manager be an effective sales coach?

By / / Coaching, Performance Management, Sales Leadership, Sales Management, Sales Talent, Sales Training, Success

Coaching usually focuses on two areas of development to achieve excellence: skills and performance. Excellence in performance is knowing the right processes to apply in the right situation, coupled with the personal insight to know how to apply them wisely. An effective sales coach is there to help people achieve excellence and realize many more benefits.

However to be an effective sales coach your people must experience you as a support in helping them achieve higher performance and not a hindrance. Often people experience performance improvement initiatives as ‘threats’ or ‘aimless chats’ leaving people feeling …

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Should ‘Selling’ be studied at University?

By / / Coaching, Education in Sales, Sales Research, Sales Training, Self Development, Success

Barrett Research invites you to express your opinion about whether ‘Selling’ should be an applied academic degree. Please complete our Graduate Degree for the Sales Profession’ survey and voice your views.

With the profession of Selling becoming increasingly more complex involving many more variables and the shift from product being at the heart of selling to strategic relationships, collaboration, true value, sustainability and transparency now on the agenda we believe it’s time for ‘Selling’ to step out under the shadow of Marketing and MBA’s to have its own degree status. Recently I was invited to …

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Different sales assessments and how to use them

By / / Attitudes & Behaviours, Call Reluctance, Coaching, Emotional Intelligence, Ethics & Values, Prospecting, Recruitment & Sales Recruitment, Sales Assessments, Sales Culture, Sales Research, Sales Training, Self Development

If you wanted to, you could sit down for at least four weeks and complete 100’s of sales assessments and there would still be more on offer. This over abundance of sales assessments can be confusing because they are not all the same. If you do not know what you want to measure it will make looking for an effective sales assessment tool that much harder. Here are some questions that may help you select your sales assessments with more precision.

  • Why will this person sell? (Motives, Ambition, Goals)
  • Will this person sell? (Attitudes, Mindset, Not …

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How much training should I give my sales team?

By / / Coaching, Sales Leadership, Sales Management, Sales Planning, Sales Training

Highly effective sales people and teams do not happen by chance. A study by Aberdeen Group (2009) of 8,500 top performing companies with a turnover in excess of $50 million, showed that the highest performing of these in each of their industries provided their sales teams with no less than 8 days of focussed sales training per year, and this did not include product training.

Another Aberdeen Group Productivity report (2008) showed that top-performing sales organisations were 24% more likely than all other companies to either have in place, or have short-term plans to implement, …

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Why we should put the Trainer back into Sales Management

By / / Coaching, Performance Management, Sales Management, Sales Training

Up until 20 years ago, a key function of a sales manager’s role was the regular training of their sales people. What did this look like? Well, something like this: weekly 1 hour power training sessions for the sales team focusing on honing key skills, bi-monthly half day or 1 day sessions drilling down on account planning, strategy, market and product knowledge, and formal class room training usually employing external, expert training providers on a once or twice yearly basis to boost their teams to the next level. This was all supplemented by sales meetings and one-on-one coaching.

Many sales managers …

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Is Call Reluctance® choking your sales effort?

By / / Attitudes & Behaviours, Brain Science, Call Reluctance, Coaching, Prospecting, Sales Coaching, Sales Psychology, Sales Results, Sales Skills, Sales Tips, Self Promotion

Whether we are working for a private or public company, a “not for profit” or government institution, all of us are in some way competing for access to a revenue source to fund our existence.

How capable people are to take on the responsibility for improving the revenue line of a company is a hot topic in today’s competitive market.

Research shows that no longer can companies and their people rely on their technical competence, passive referrals, reputation, brand or blanket advertising to bring in new business and revenue streams as they may have done in the past. They also need to …

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Creating an effective sales performance management system

By / / Coaching, Performance Management, Sales Coaching, Sales Culture, Sales Driven Organisations, Sales Excellence Acadamy, Sales Leadership, Sales Talent, Success

Following on from last week’s article about managing and measuring the right things in sales, I thought it would be worth looking at some of the key principles for effective sales performance management systems.

The first place to start is to align your sales performance management system and subsequent key measures to your organisation’s strategy and goals. It’s then the job of the CEO and the Sales Leader to ensure the organisation (that means everyone else who supports the sales effort) is aligned to the sales performance management system. When this dimension is in place …

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Why Sales Coaching Really Matters

By / / Coaching, Sales Coaching, Sales Excellence Acadamy, Sales Leadership, Sales Management, Sales Training

You may recall that I recently wrote about an international study which reported that if Sales Managers were more frequently and better trained and coached, their sales teams achieved higher performance and results. In no other type of sales training was a more positive correlation found between frequency of training and sales performance. This article is dedicated to the importance of sales coaching and what you need to do to be an effective sales coach.

Despite popular opinion, the sales profession is very skillful with many technical and interpersonal skills that need …

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