The Sales Juggling Act: how to keep your eye on the sales prize

Sales is integral to business. Without sales we don’t have a business.

But running a sales operation, leading the sales effort and guiding and directing a sales team can be a constant juggling act. Sales operations have many moving parts and they all require constant vigilance and effective decision making. The execution risk is always high.

Sales operations and teams are also fragile ecosystems. Set up well to perform to a standard, they require constant hands-on leadership and stewardship; it’s like keeping a set of spinning plates spinning. Take your eyes off those sales plates for a second and everything can come crashing down around you.

This metaphor reminds me of one of our clients, a great sales leader who is a master at spinning sales plates and growing his team and … read more by subscribing.