‘How to manage and help salesmen’ – valuable lessons from 1960

You might be taken aback by the sexist nature of the title of this article ‘How to manage and help salesmen’.

However, if you take into account that this title comes from a book written in 1960 by Charles B. Roth you might be a bit more forgiving.

I was given this book by my late father a couple of years before he died in 2014. Given my profession and his career as a business owner and chief sales leader of his company he thought I would like to read it and see how much had changed or not from the days when he bought it and applied the various principles within its pages.

I am ever grateful to my father for many things and I am indeed grateful for him giving me this … read more by subscribing.