‘My sales people are not closing sales’ is the most common complaint we hear.
The biggest cause for people not being able to close sales it not the close itself. It often starts at the beginning of the sales call.
Sales people need to be able to properly understand client’s needs and discuss possible solutions that meet those needs with the relevant products and services before any close can take place. Once this has happened they can close the sale but not before. If a sales person cannot meet a client’s needs with their products and services then it is a ‘no sale’.
Some people also expect every sale to be closed in one meeting.
Closing a sale as a ‘done deal’ in one meeting can happen in a number of industries, particularly in simple sales, however … read more by subscribing.

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