Take Note

I would like to focus on something, that at first glance, may appear rather trivial. In fact it might seem so inane that you are wondering why I am even writing about it.

It’s ‘note taking’.

I learnt a very salient, if not embarrassing, lesson in my early 20’s. When in my first sales consulting role I turned up to a sales meeting with a prospective client with no obvious note taking materials. Up until that time I had never been told to take notes by my managers. I hadn’t thought about talking notes myself. I relied on my memory.

However this call was different. I sat down and proceeded to ask the client questions without taking notes. This client stopped me in my tracks and said:

“Why aren’t you taking notes? How can you possibly understand me and my business if you … read more by subscribing.