This is our last sales blog for 2015, our first blog for 2016 will be out the week of January 11th. For our clients and the team at Barrett, 2015…
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What happens when we have so much information that it is impossible to even decide what to read? When we have so many things to do that we are rarely…
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The Sales Trend 11 of our 12 Sales Trends for 2015 is The Rise of the Freelancer. Over the past few years there has been a dissonance between two discourses…
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One size does not fit all when it comes to building the right type of sales force for what you are selling; yet many professionals treat selling as a homogeneous…
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Product differentiation is getting harder, Me2 products are flooding the markets, quality is being commoditised, and as a result margins are being squeezed and value is at risk of being…
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Many years ago, and for many years, when salespeople were recruited into the sales team of a business they would be schooled in ‘how we sell around here’. New salespeople…
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Barrett’s Sales Trend 10 for 2015 is ‘Oops! I’m in sales’. The general stereotypical view of selling and salespeople has remained relatively stable over the past 50 or so years,…
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As I have previously written one of our biggest issues in running effective sales operations and executing effective sales strategies is the persistence of ‘point’ or ‘silver bullet’ solutions that…
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When it comes to mathematics, music or other scientific disciplines there never seems to be an issue with definitions. A prime number is a prime number and a crotchet is…
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Barrett’s Sales Trend 9 for 2015 is ‘Back to the village’. As globalisation became more and more prominent, Australian consumers in turn, became excited about being able to purchase items…
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