Features Archives - Barrett Consulting

Jul 11 2025

Your Clients Don’t Want Your Product (And Why That’s Great News)

By Jens Hartmann Customer-centric, Features, Sales Tips, Solution Selling, Value Based Selling No Comments

In 30 seconds Nobody wants a mortgage: they want a home. Nobody wants insurance: they want peace of mind. This truth applies to almost every product: clients don’t want what…

Barrett Consulting Group P/L acknowledges the original custodians of the land on which we meet and work, including the land of the Boon Wurrung people of the Kulin Nation where our head office is based, and other lands and nations within this country. We acknowledge their elders past, present and emerging. Sovereignty was never ceded.

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Your Clients Don’t Want Your Product (And Why That’s Great News)

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