Despite the pandemic it looks like the GDP will be off the Richter Scale in Australia in 2022. So how will businesses set themselves up to navigate the sales growth opportunities?
The answer: Conduct a Sales Strategy & Operations Audit.
However, sales strategy is too often neglected, and it can be the difference between business failure and profitability.
For example, in December 2017, I met with the newly appointed Executive GM of a $4B publicly listed company operating in an essential wholesale and distribution channel. The business was in a whole world of pain including sales and share price in decline for … read more by subscribing.
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