The overall current economic and market conditions are soft at best according to the latest reports.
And even though the Federal Government is putting a positive spin on the latest quarterly figures by comparing us to other countries who are worse off than us, it doesn’t help those of us who are finding the current conditions challenging. Just ask any retailer at the moment and they will tell you just how tough it is out there.
It’s pretty easy to sell in the good times; however, it’s the test of any business and their leadership team as to how they sell in the tough times.
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