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The legitimisation of Sales Strategy

The 10th Sales Trend for 2014 is ‘The Legitimisation of Sales Strategy’

Having a sales strategy is now of vital importance to the survival, growth and profitability of any organisation. Yet Sales Strategy, as a business discipline, has been poorly understood by sales managers and executive leadership teams alike, and rarely, if ever, executed well by many businesses… however, times are indeed changing.

Sales Strategy is how the business organises its sales efforts across the value chain to go to market, who it … read more by subscribing.

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