The seventh Sales Trend for 2014 is ‘The Normalising of Social Media in Sales’.
This sales trend is seeing businesses really ramping up their use of social media and in very sophisticated ways. Rather than seeing social media as a tack on to the marketing budget, smart businesses are now creating their own social media departments which are actively working in concert with sales, marketing, and other departments to create real-time content that is engaging, relevant and interactive.
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