How do we get the rest of our sales team learning from our top performers? Should we get our top sales performer in front of our sales team to teach them how to be more effective?
Well that all depends
How well does that top sales performer understand how and why they sell well?
Can they articulate what they do in a step by step process?
Can they teach to the others in a simple and meaningful way?
Do they want to teach others?
The reality is that most top sales performers are unaware of what makes them ‘good’ which in turn makes it really hard for them to transfer and teach what they know and do to others. So how do we capture their talent, knowledge, skill or wisdom?
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