Ever been treated with an attitude of indifference? Ever been ignored as a customer because you didn’t look the part or didn’t fit the stereotype of a typical buyer? Ever been fobbed off in favor of someone else because you are (supposedly) not famous enough, well connected or prestigious enough to do business with?
The world is littered with stories of people who were passed over and ignored by judgmental, blinkered sales people only to take their business somewhere else where they were treated with respect and were able to buy what they wanted despite how they may have appeared to others.
Take my grandfather for instance. My grandfather ran his own timber business and was mad keen about Mercedes Benz cars. When the first Mercedes Benz dealership opened in the 1950’s … read more by subscribing.
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