What is the ideal sales assessment tool to use when recruiting sales people? Part 1

For many years people have been searching for the perfect sales assessment tool. Why? Because identifying and retaining high performing sales talent continues to elude many organisations. It has become even more important with products losing their competitive edge and sales success becoming hinged squarely around the capabilities and performance inputs and outputs of sales people.

I have been using psychometric assessments as part of my work for more than 20 years now. In my business alone we have assessed more than 70,000 people in sales, sales management and leadership roles using a variety of high quality assessment tools for both …

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Are your sales people at risk of leaving?

How many of your sales people are thinking about a career move right now?

How many of them have come back from their holiday break wondering if they are in the right role or company?

Sales people are one of the highest “at risk” groups in terms of turnover (average of 26% compared to the national average of 14%). Some industries have sales staff turnover up into the 70-80% range i.e. high churn call centres.

Some of the reasons sales people give in their notice is because:

  • they have not had the success they had hoped to achieve and have not attained their financial …

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A Time for Reflection and Renewal

As this year comes to a close, I find myself reflecting on the last 16 years in my own business. A lot has changed, yes, but many things have remained the same too. On 9th January 2011 my business will be 16 years old.

While anniversaries and birthdays are celebrated differently all over the world, a common thread is that they are often marked with a celebration or a rite of passage. So, to mark our 16th year in business, we would like to share with you 16 key lessons we have learnt since the business began. While there are many …

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The Yin Yang of Selling

In the 20th century the emphasis on B2B selling had a distinct aggressive ring to it. So much so, that you could walk down the halls of many businesses and think that you were involved in big game hunting. Many of these teams saw selling as an extreme sport, or more precisely, Big Game Fishing or Hunting.

  • Customers were ‘Targets’.
  • Getting a sale was referred to as ‘the Kill’.
  • Customers were regarded as objects to be possessed or trophies to be placed in their cabinet; to be shown off and admired (perversely so) like stuffed animal heads on the wall.

Little regard was really …

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Why hiring or keeping the 600lb sales gorilla is a mistake

For many years the legend of the 600lb sales gorilla or Alpha sales superstar has been strutting the hallways and boardrooms of businesses. Often revered for achieving top of the league ladder sales results, yet feared by many for their aggressive, manipulative, ego centric, demanding, intimidating antics, countless CEO’s and sales managers have allowed these sales prima donnas to remain in their sales teams but at what cost to their sales team and their business?

Too scared to confront them about their behaviours or sales tactics for fear of losing their sales contribution, many sales managers and their sales team have …

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How much training should I give my sales team?

Highly effective sales people and teams do not happen by chance. A study by Aberdeen Group (2009) of 8,500 top performing companies with a turnover in excess of $50 million, showed that the highest performing of these in each of their industries provided their sales teams with no less than 8 days of focussed sales training per year, and this did not include product training.

Another Aberdeen Group Productivity report (2008) showed that top-performing sales organisations were 24% more likely than all other companies to either have in place, or have short-term plans to implement, …

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Planning for 2011

Budgeting and developing strategy for 2011 should be near the top of your ‘to-do’ list right now or be bedded down already. People complain about being too busy and never having enough time, however if you do not make time for regular planning you will let everyone down.

Make time to work on:

  • Forecasting
  • Evaluating staff hiring and implementing staff development plans
  • Ensuring that your marketing calendar is planned through to June 2011 at a minimum

Right now we are working with several clients on their sales plans for 2011 as well as planning out their 2011 sales training schedule.

Here are …

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How can we learn from our best sales performers?

How do we get the rest of our sales team learning from our top performers? Should we get our top sales performer in front of our sales team to teach them how to be more effective?

Well that all depends

  • How well does that top sales performer understand how and why they sell well?
  • Can they articulate what they do in a step by step process?
  • Can they teach to the others in a simple and meaningful way?
  • Do they want to teach others?

The reality is that most top sales performers are unaware of what makes them ‘good’ which in turn makes it really hard …

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Price is what you pay. Value is what you get.

I recently had the pleasure of attending and speaking at the 6th CIPS Australasia Annual Conference for the procurement profession. It was my third invitation to speak at a CIPSA event in my capacity as a professional representing the sales profession. The theme for this conference was ‘Managing Volatility’. A key message I gleaned from the conference was Value Management rather than the narrow band width of Cost Management.

Don’t get me wrong, the Procurement Profession is still interested in cost, however, there was a distinct awareness about ‘

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Are you ready for Sustainable Selling?

Sustainable Selling was voted by you as the number 10 Sales Trend for 2010. With the green agenda comes Sustainable Selling. More and more questions are being asked by many about how we can best manage this relationship now and for future generations?

I recently attended and spoke at the 6th ourS Australasia Annual Conference (peak industry body for the Procurement Profession) where Sustainability was well and truly on the agenda. The conference theme, ‘Managing Volatility’, had a range of national and international speakers presenting on how we manage and guarantee supply in an ever …

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