Our leadership team
We are not your typical ‘sales gurus’ or off-the-shelf sales trainers shouting at you to sell more. You won’t find any ‘rah rah’ around here. Instead we are a collegiate team of experienced business professionals with a ‘roll up the sleeves’ approach to getting the job done. And doing it exceptionally well.
Sue Barrett
MDRead more about Sue ...
Jobst Schmalenbach
IT, Geek, General ManagerRead more about Jobst ...
Jens Hartmann
Head of Learning & Development; Lead Trainer, Facilitator, Coach, Instructional DesignerRead more about Jens ...
Our Associates
The people helping us doing what we do best.
Ready to set a new standard in sales excellence?
Talk to us, your selling better advisory team, and we’ll help you quickly and accurately assess your next steps.
The Barrett advantage
We bring a well-researched 21st century systems thinking approach to sales that includes a complete selling system. With a solid reputation for helping leaders quickly pivot and transition their sales teams and operations to sell better, we are here to help your business prosper for all the right reasons.
Does Sales Have a Seat at Its Own C-suite Table?
In 30 seconds The Problem: Sales is handed strategy, not invited to shape it. Excluded from executive decisions, frontline teams default to discounting and deference - the very vendor mindset leadership ...
Your best salesperson isn't in Sales. And they don't even know they're selling
In 30 seconds The Problem: Most organisations train only their quota-carrying salespeople, leaving 80% of their commercial talent - engineers, delivery, product, operations - without the skills to ...
Landing on the Hudson - Again. Leading Through Disruption
In 30 seconds The Problem: Global instability - geopolitical tensions, oil volatility, supply chain pressure - is creating real uncertainty for leaders, sales teams, and client-facing professionals. ...
The Sales Veteran’s Dilemma: Why the Best Keep Raising Their Game
In 30 seconds The Problem: Seasoned sales professionals with decades of results, relationships, and reputation often stall when new methodologies arrive - not from stubbornness, but from the very ...
