Assess, refine and execute your sales strategy
The Barrett Sales Strategy & Operations Model provides you and your people with a robust Sales Strategy & Operations Framework you can apply as a part of your strategic and tactical day to day business operations.
This model allows everyone to speak the same language with unified sales messaging and a unique value proposition, understand what strategies and tactics need to be applied in the market place and when, and provides the essential and necessary sales knowledge and framework needed to lead and manage sales teams and operations in the 21st century.
Our sales strategy and operations audit
Sales strategy and operations audit
Working with senior executives, we undertake comprehensive audits to assess an organisation’s entire sales strategy and operation across 17 core elements. Findings and a detailed benchmark report are delivered at a 2 day sales strategy and operations planning workshop. Leaders leave the workshop equipped with a clear, unified go-to-market sales strategy – including models, tools, tactical activities and metrics – ready to be integrated back into the marketplace via the sales teams.
Re-audits and pulse reports
Sales strategies have an average working life cycle of 18-24 months. That’s why we recommend a re-audit of your sales strategy and operations around this timeframe. With benchmarks and action plans already established from the first audit, the re-audit highlights the strengths, gaps and weaknesses of your current sales strategy and operations framework helping you reshape and focus the next iteration. Pulse Reports are a light version used to check in with our sales team that the sales messaging and plans are being consistently applied.
Ready to audit and realign your sales operations?
Talk to us, your selling better advisory team, and we’ll be able to advise you on the best service for your needs.Contact Us
Barrett’s Sales Strategy & Operations Model ©
We use our world class Selling Better Sales Operating System to undertake all audits. This enables us to effectively assess, benchmark, develop and implement focused sales strategies, build robust sales processes and develop world class sales teams – all supported by a Perpetual Learning Environment (PLE).
This results in focused action plans and quicker deployment of the right actions to help you sell better, even in very tough markets.
Case Study
Total Sales Team Turnaround
Industry: Pharmaceutical Type: Public
Outstanding transformation from rapidly declining sales and share price due to a range of reasons to an 8% sales growth and trending upwards in a challenging market, with new business flowing in.
The Last Holdouts: Where Transactional B2B Selling Still Exists (And Why It Won't For Long)
In 30 seconds Digital platforms now dominate B2B transactions, with over 75% of buyers preferring self-service for simple purchases. Modern buyers conduct 90% of their research independently and ...
One Bad Apple: Why Your Team's Weakest Link Matters More Than You Think
In 30 seconds Watch who you let near your mind. Professor Will Felps proved what leaders have long suspected: a single toxic team member can reduce overall performance by 30 to 40 per cent, even ...
How to Sell Better using AI (no tech skills required)
In 30 seconds Many sales teams struggle with AI adoption despite promising stats showing 90% faster proposals and 30% higher email response rates. The gap isn't sales capability, it's practical AI ...
Gotta Plane to Catch - It's Actually True
In 30 seconds Don't fall off your chair, but I'm finally taking a proper 10-day holiday. It's been two years since my last major break, and I'll confess I'm really bad at taking time off. I'm good ...
