Navigate the modern buyer’s journey
Selling is one of the most complex functions in the value chain. Made more complicated by virtue of the fact that buyers are unpredictable. Many sales organisations fall into the trap of introducing systems, processes and protocols that often hinder, rather than help, the buyer’s journey. This is why it’s important to look at how your clients are buying and where they are making decisions on their buying journey.
Barrett helps organisations track and map the buyer’s journey. By investigating each touch point and interaction we can better align sales processes with the unique needs of your future buyers.
Our buyer’s journey solutions
Develop buyer’s journeys
Map out all the elements along the buyer’s journey and discover how your organisation can positively engage and influence buyers along the way. This helps everyone to understand your buyers’ journey and the steps you need to take to become a successful customer-centric organisation.
Social selling
Social selling is focused on individual sales professionals and aims to cultivate one-on-one relationships, rather than broadcast one-to-many messages. We walk your teams through social selling, guiding them to develop relationships as part of the sales process – offline via networks and industry bodies and online via applicable social networks.
Ready to map out your buyer’s journey?
Talk to us, your selling better advisory team, and we’ll help you quickly and accurately assess your next steps.
The Barrett advantage
We bring a well-researched 21st century systems thinking approach to sales that includes a complete selling system. With a solid reputation for helping leaders quickly pivot and transition their sales teams and operations to sell better, we are here to help your business prosper.
Case Study
Selling Better Case Study: How to do it properly
Industry: Banking/Finance/Agribusiness Type: Public
Successfully combined two sales operations that came together due to a business acquisition. The project lead a complete culture and mindset shift across the entire organisation to improve the customer experience and lift sales.
NES Outshines NPS: The Key to Customer Loyalty in 2025
In 30 seconds The Net Easy Score (NES) has stepped out of the Net Promoter Score’s (NPS) shadow, becoming the key to customer loyalty in 2025. NES measures how easy it is to resolve issues or complete ...
Rebel Rebel Resilience: Bowie’s Blueprint for Thriving Under Pressure
In 30 seconds David Bowie’s fearless reinvention inspires sales leaders and teams to thrive under pressure. Betrayed by manager Tony Defries and stuck in a post-Let’s Dance slump, Bowie pivoted ...
Apple’s Call Screening: A Game-Changer for Smarter Prospecting in Sales & PR
In 30 seconds Apple’s iOS 26 call screening feature, requiring callers to state their name and purpose before the phone rings, is reshaping cold calling. With over half of Australia using iPhones, ...
Why Manners & Courtesy Remain Vital in Today’s Individualistic World
In 30 seconds In a business world that often rewards a "cut-throat" ethos, the deliberate practice of manners remains a vital strategy for building sustainable success. True courtesy goes beyond ...
