Don’t take your frustrations out on your customers

By / / Attitudes & Behaviours, Brand & Reputation, Communication, Customer Service, Emotional Intelligence, Sales Culture, Sales Driven Organisations

As mentioned before, Sales and Service roles are not for the faint hearted and can often take their toll on your good nature, your energy and your ability to deal effectively with frustrating issues, especially when you put in the effort to do the ‘right thing’ by your customers and it is not appreciated, acknowledged or actioned.

At the end of a long day or week dealing with lots of people, pulling together various deals, solving problems and keeping your energy levels up and being on your best behaviour, you could be forgiven for being a bit ‘short’ if things don’t …

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Desperate Times Don’t Call for Desperate or Deceptive Measures

By / / Brand & Reputation, Ethics & Values, Sales Culture, Value Proposition & Value Add

As markets tighten and people’s sentiment can tend towards the negative it is critical that we don’t get spooked. As mentioned before in the article about “Watch who you let near your mind” we need to examine all the evidence at hand, make informed decisions about our market and continue to ensure that our prospecting and sales efforts are targeted and at the forefront of our business activities. We also need to make sure that we continue to conduct ourselves in an ethical and professional manner working with our clients not against them.However in desperate times (and maybe it is …

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Be Consistent & Keep Your Customers Happy

By / / Brand & Reputation, Collaboration, Communication, Competition, Customer Service, Sales Culture, Sales Driven Organisations, Value Proposition & Value Add

One of the things that frustrate me the most as a customer is inconsistent service standards, inconsistent procedures and people’s inability to deal effectively and honourably with different types of people. If left unchecked this leads to confusion, frustration, wasted time, wasted effort, impaired brands and reputations, lost revenue and lost customers.

These issues don’t seem to be as much of an issue when you deal with very small companies because usually everyone knows what everyone else is doing and how it should be done even if it is only via word of mouth. However as businesses expand and …

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The relationship of revenue growth to your job?

By / / Customer Service, Sales Culture, Sales Driven Organisations, Sales Leadership, Value Proposition & Value Add, Vision, Mission & Purpose

Every sales person knows the relationship of prospecting to sales is critical. Without prospecting you are not likely to get a sale. We all know the relationship of sales to revenue growth is high. But how many people in your company know the relationship of revenue growth to their specific job?

The sales people do. Owners do. They think about it every day.

Yet many people not working directly with customers don’t often think about how their roles impact sales and revenue growth. Even in some customer service teams they don’t realise the connection either. How many sales …

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Culture and Communication

By / / Brand & Reputation, Communication, Sales Culture, Sales Driven Organisations, Sales Relationships, Value Proposition & Value Add

Selling and servicing across cultures is more common now than it has ever been. And as more and more of us come across international sales opportunities I thought it would be worth while looking at some of the challenges we may come across when trying to communicate effectively cross culturally in sales or other business areas.

In many of the articles I have written I advocate for open, honest, trust based relationships. And I still do, however being a direct, no-nonsense, tell-it-like-it-is person that is what I value most. Therefore, by contrast, I can often find indirect, seemingly non-committal, …

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Sales Training is not a luxury – it’s essential

By / / Education in Sales, Performance Management, Sales Coaching, Sales Culture, Sales Excellence Acadamy, Sales Research, Sales Skills, Sales Training

Keeping you and your sales team ‘match fit’ and actively engaged in the market place selling effectively is paramount to your survival and success in today’s market. Yet too many businesses, large and small, do not train their sales teams in the vital skills needed in the much more consultative, value add, less product focused market of today.

I was reminded of this again when I was speaking with a 35+ year veteran in sales and sales management who works in the office equipment and facilities management industry. We were discussing the sales team he has inherited recently and how they …

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You’re on show

By / / Attitudes & Behaviours, Brand & Reputation, Emotional Intelligence, Ethics & Values, Sales Culture, Sales Relationships, Self Promotion, Value Proposition & Value Add

Today people are looking for honesty and authenticity and do not have time to be misled. They want to work with people who are what they say they are. They are assessing your every word and action. They are looking beneath the surface and are wanting to see the real you.

Many people are now more wary about companies and sales people making big claims and promises with lots of ‘sizzle’. They are wary of the ‘charmers’ and the sales people after the ‘big kill’. What they are now looking for is the steak and all that comes with …

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Motivation or manipulation?

By / / Ethics & Values, Sales Coaching, Sales Culture, Sales Leadership, Sales Management, Sales Research, Sales Skills, Sales Strategy

What is the line between motivating sales staff and manipulating sales staff? How do you make sure you don’t go over the line and place people under extreme pressure to achieve?

Research both here and overseas shows that high performing sales people identified how important it was to their performance that they remain motivated, which they recognised can be influenced by both internal and external factors, with a sense of self satisfaction found to be the most important contributor to their motivation.

The recent 4 Corners program on Telstra staff and a bullying culture that is supposed to be being cultivated in …

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Exceeding customers’ expectations?

By / / Communication, Sales Consulting, Sales Culture, Sales Skills, Sales Strategy, Teamwork

If I hear “Oh let’s exceed our customers’ expectations” one more time I will scream.

Usually my response is: ‘Why don’t we just meet their expectations in the first place?’ Too many times the marketing hype (the promise) does not always connect with the sales expectation set up by the sales team, which doesn’t always translate into a service experience we were promised in the first place.

We are often left disappointed, jaded and, if it happens more than once, cynical.

Too many of us have stories of where we have been let down by businesses not fulfilling our expectations. We see broken …

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Who is your brochure written for?

By / / Communication, Marketing, Sales Culture, Sales Relationships, Sales Skills, Social Media, Strategy, Value Proposition & Value Add

Have you ever looked at who most company brochures are written for?

Every sales person or manager I have posed this question to looks at me sheepishly. Their gaze is averted and they appear embarrassed. They know exactly what I am talking about.

What they are embarrassed to admit is that most of the brochures or advertising material that we come across is written for the company glorifying the company and its products, its commitment to customers, its founders or CEOs and so on, rather than speaking directly to the customer about the customers’ issues, concerns or aspirations and how the company …

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