
In 30 seconds
Sales process mapping is essential for delivering sales strategies and setting quality standards for sales and service teams. Beyond its known benefits, it uncovers valuable insights. For instance, one company’s overly strict credit department rejected many good deals, only revealed through mapping. Another organisation’s convoluted client engagement process led to internal conflicts and client dissatisfaction, causing 50% of new clients to leave within a few months of being onboarded. Such information is invaluable to leadership for transformation. Openness to challenging findings is key. Sales and service processes, being deeply human experiences, require assessment, mapping, alignment with business goals, and team adaptation for better results.
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