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Some Social Selling Myths & Challenges

Since LinkedIn started its publishing arm there has been a growing tsunami of articles filling our news feeds and inboxes. Amongst this flood of information are some great articles and, of course, there are those articles that are a waste of time. That’s to be expected. Within this tsunami there has been a range of articles promoting the astounding benefits of Social Selling, especially around writing and sharing content with prospects and clients as a critical part of the sales process. Articles that are sure to get you noticed and have clients contacting you so that you can make more sales.

It is also being touted that instead of corporate brands it is now about personal brands – building your professional profile is the most important thing you can do on LinkedIn, so the … read more by subscribing.

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