A custom approach for results that stick
Change equals opportunity. Yet with change comes resistance and a whole host of challenges. At Barrett, we understand the conundrum of developing salespeople to a minimum standard of excellence while ensuring that investment in strategy, process improvement, training and other support activities provides not only an attractive return, but more importantly, produces sustainable results.
Our Selling Better approach includes effective change management programmes, calibrated and customised to each situation and delivered incrementally over time so our clients achieve maximum, lasting effect.
Sales transformation programs and services
Change management project plans and management
We efficiently plan and orchestrate your change initiatives, building a true commitment to change across all facets of your organisation.
Learning and development plans
Build mastery across the business by continuously developing the skills your people need to perform at their very best.
Sales strategy
Clear and unambiguous sales strategies and go-to-market action plans that clearly align your people and processes.
Market segmentation
Market segmentation and competitive profiling to position and differentiate your company while highlighting your competitive advantage.
Communication plans
Deliver clear, consistent and effective communications across the organisation to enable real, lasting change.
Realise the full potential of your sales transformation.
Talk to us, your selling better advisory team, for advice and guidance on your sales culture transformation.
The Barrett advantage
We bring a well-researched 21st century systems thinking approach to sales that includes a complete selling system. With a solid reputation for helping leaders quickly pivot and transition their sales teams and operations to sell better, we are here to help your business prosper for all the right reasons.
Case Study
Turn around sales results winning more profitable sales inside 8 months
Industry: Mining Type: Public
In 18 months, a sales operation without any sales infrastructure and faced with declining markets became the best sales performing team in the region.
The Competitive Advantage Hiding in Plain Sight
In 30 seconds What if your competitors are overlooking talent that delivers 8% higher quota attainment? Xactly's research shows women hit 86% of targets versus men's 78% yet represent only 19% of ...
The Last Holdouts: Where Transactional B2B Selling Still Exists (And Why It Won't For Long)
In 30 seconds Digital platforms now dominate B2B transactions, with over 75% of buyers preferring self-service for simple purchases. Modern buyers conduct 90% of their research independently and ...
One Bad Apple: Why Your Team's Weakest Link Matters More Than You Think
In 30 seconds Watch who you let near your mind. Professor Will Felps proved what leaders have long suspected: a single toxic team member can reduce overall performance by 30 to 40 per cent, even ...
How to Sell Better using AI (no tech skills required)
In 30 seconds Many sales teams struggle with AI adoption despite promising stats showing 90% faster proposals and 30% higher email response rates. The gap isn't sales capability, it's practical AI ...