Are your sales conferences pumping or slumping?

*** Trigger Warning: May contain traces of sarcasm ***

We’ve all been there: a sea of people, pulled together from across the country or region, locked in a windowless room with artificial light, seated at round tables with mints and water, patiently waiting for the parade of presenters to finish their ‘Death by PowerPoint’ presentations so we can get to the coffee station during the day and then the bar at night to start really engaging with our colleagues. During the day some relief can be found in the smartphones that everyone will be less and less discreetly looking at repeatedly, …

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Forget NPS, it’s about NES (net easy score)

Making ‘my life’ easy in this complex world is customer experience gold.

However, everybody obsesses about their NPS – net promoter score.

If you haven’t heard about NPS before, it’s a metric for assessing customer loyalty for a company’s brand, products or services. Many companies use NPS as part of their customer relationship management (CRM) strategy because the metric is easy to calculate.

Getting promoted more often for the right reasons is only underpinned by how well we address our customers’ needs and priorities and how easy we make the experience for them.

Too many companies have not addressed the customer’s buying journey and …

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The Flight to Ethical Selling – how the banks can avoid a royal commission

Everybody lives by selling something and so it is true for the banks and financial services businesses; however, it seems that too many people in some divisions of some of the banking, financial planning and insurance institutions have confused ethical selling with unethical selling practices. Not all banks and financial institutions, mind you, but enough of the big ones to erode trust so badly that people are baying for a royal commission.

When I first started introducing the discipline of Selling to the Australian banking sector back in early 1990’s I was met with a ‘we don’t sell’ mentality even though …

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Get more sales by aligning your sales process to the buying process

In the classic Bill Murray movie Caddyshack, he tries in vain to catch a gopher (rodent) ruining the golf course. Eventually, it occurs to him that “in order to catch a gopher, you have to think like one…” It was a good movie, with good advice from Murray. And it is good advice for salespeople who want to “catch” customers: they need to think like their customers.

What this means is that salespeople have to go about learning and understanding how customers buy. Salespeople know, at all times, where their prospects are in their sales cycle. The problem is that they …

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Don’t die wondering, the real secret to sales success – Part I of II: the business

I know, I know, I know.

How many times have we seen the ‘Secrets to Sales Success’ plastered over the internet only to be left disappointed?

Usually, these ‘secrets’, once you look into them, either leave you feeling duped because of the unethical biases they take, or you are left with lots of little bits and pieces of advice that are ok but they are not coordinated in a manner that you can manage and move forward with them.

Like the diet and wellness industries, you could spend a lifetime trying to work out what you should do to improve your chances at …

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Why Sales is still the elephant in the room

Have you noticed that nearly everyone you meet from CEOs and leaders to professionals services firms, not-for-profits and universities, to the people in the street want to do anything but actually sell and talk about sales?

Many of them will tell you that they want to grow their businesses, deliver better revenue and profits, drive better customer experiences, be taken more seriously by their clients, build better relationships, attract more customers, etc.

To achieve these things they will tell you they are trying out some special apps, social media strategies, CRM systems, developing their leadership styles, EQ assessments, agile work environments, flexible …

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Women in Sales Leadership – Visions of Success

On 19-20 April I had the privilege of chairing the 2-day conference: Women in Sales Leadership – Visions of Success in Sydney where we had over 100 women and 4 men attend.

The attendees were given the opportunity to hear from and interact with 16 of Australia’s leading female sales leaders and three male sales leaders and explore how they have created and charted their own visions of success.

Key topics discussed included:

  • Setting goals and planning for career growth
  • Defining your WHY?
  • Don’t let career breaks pause your progression
  • Finding the right Sponsors and Mentors and how to involve men on your career journey
  • Establishing your …

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2017 Sales Trend 4 – Learn to Embrace and Manage Complexity

Sales Trend 4 from our 12 Sales Trends for 2017 report explains why to have extraordinary sales teams and operations, we have to embrace complexity.

As John Lord[1] said “Perhaps a greater understanding of what I am saying might be obtained by exercising a greater willingness to think more deeply”. 

Regrettably, most organisations ONLY view their sales operations as tactical linear functions of the value chain—and while sales teams need to get up close and personal on a tactical level with customers, if sales is only viewed through the overly simplistic lens of “foot soldiers selling products” then …

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Four tips to spot business opportunities.

How many people in your business are in contact with customers on a daily basis?

How many of them would be presented with new business opportunities but wouldn’t know what they look like or what to do with them?

Lately, we are hearing a common theme coming from CEOs, sales leaders, and partners at professional services firms: “My team cannot spot a business opportunity even when it’s right in front of them”

These leaders are not looking for everyone in their team to be able to sell or even pursue opportunities. All they want is for these people to be able to spot …

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What you need to drive your sales strategy

The frequently used business model of having sales under marketing, and therefore not having a separate sales strategy is no longer effective in today’s complex market place.

Sales strategies developed by non-sales driven executives tend to be little more than tactical ways to support the marketing drive, brand equity, corporate philosophy and/or the value/volume targets. Most organisations could have survived like this in a product focused 20th century world, but not anymore.

Today, selling is much more complex than just getting business (new or incremental).

Sales now has to re-examine its mission. It has to unshackle itself from marketing, …

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