Measuring Emotional Intelligence (EQ)
Emotional Intelligence (EQ) involves a set of skills that define how effectively people perceive, understand, reason with and manage their own and others’ feelings. People with a high degree of emotional intelligence know what they’re feeling, what their emotions mean, and how these emotions can affect other people. These skills are cornerstones to successful selling, as emotions are an inherent part of why people buy and why they do not.
Research studies suggest that Emotional Intelligence makes a difference in sales including how effectively sales people:
- establish and build client rapport
- understand the needs of their customers
- generate passion for the products they sell, and
- overcome buyer objections when closing a sale.
The Genos Model of workplace Emotional Intelligence comprises seven specific EI skills critical to successful selling i.e. Emotional Self-Awareness, Emotional Expression, Emotional Awareness of Others, Emotional Reasoning, Emotional Self-Management, Emotional Management of Others, and Emotional Self-Control. Each skill can be applied to successful selling.
Emotional Intelligence can be developed and improved. Higher levels of emotional intelligence can lead to higher levels of resilience, emotional well being and productivity.
Applications
- Administered online via user name and password sourced via an accredited provider.
- The EQ Test from our provider Genos can be used for recruitment and development purposes. It produces an individual report along with accompanying team summary reports, development and coaching strategies.
- The EQ Test from our provider Genos will NOT measure personality, communication styles, motivators & values, prospecting fitness, leadership styles and derailers , or cognitive attributes and abilities (IQ).
Speak to us about your assessment needs.
Talk to us, your selling better advisory team, and we’ll be able to advise you on the best training solution for your business.

Selling Better: Aiming for Better, Not Perfect
In 30 seconds Thirty years ago, we chose selling better over selling more. The philosophy? Adaptation, evolution, and progress. Think of a sailboat captain constantly adjusting sails to changing ...

Your Sales 'Tell': The Unconscious Habit That's Costing You Deals
In 30 seconds Sales professionals have unconscious "tells"—habits that instantly signal to prospects "I'm here to sell, not understand you." Common tells include jumping to premature solutions, ...

The Competitive Advantage Hiding in Plain Sight
In 30 seconds What if your competitors are overlooking talent that delivers 8% higher quota attainment? Xactly's research shows women hit 86% of targets versus men's 78% yet represent only 19% of ...

The Last Holdouts: Where Transactional B2B Selling Still Exists (And Why It Won't For Long)
In 30 seconds Digital platforms now dominate B2B transactions, with over 75% of buyers preferring self-service for simple purchases. Modern buyers conduct 90% of their research independently and ...
