Don’t confuse quantity for quality, or biggest for best

Attracting and Searching for Candidates
Just like sales, in today’s market you need a combination of ‘Push & Pull ‘ contact strategies for finding the right candidates for your business. Advertising alone is not likely to yield the candidates you seek. When you decide to recruit externally, the following methods are available to select from:

  • Advertising (On-line job boards (MyCareer, SEEK, CareerOne, etc.); Newspapers;Magazines;Radio and television)
  • Recruitment Agencies
  • Executive search firms
  • Viral Marketing email campaigns
  • University Job Boards
  • In-store Advertising (shop window)
  • Family & Friends
  • Your own website
  • Information Seminars
  • Search (direct contact)
  • Networks
  • On-line network groups (My space;Link Me;Linked in)

With the advent of online job boards, many people can DIY …

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Healthy Salespeople – Healthy Sales Results

Warning! This might sound like your mother.

As I have stated previously, sales is a demanding profession. Top performers know that to sustain a high level of performance, they need to keep fit and well – both physically and psychologically. They are self disciplined, self managed and take good care of themselves. You only have to look at them and know they are healthy. Their skin is clear, they have a vitality about them that is fresh, their attitude is positive and they are keen to learn.

What sort of sales culture do you encourage? Is it one of health and wellbeing …

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Sales Training is not a luxury – it’s essential

Keeping you and your sales team ‘match fit’ and actively engaged in the market place selling effectively is paramount to your survival and success in today’s market. Yet too many businesses, large and small, do not train their sales teams in the vital skills needed in the much more consultative, value add, less product focused market of today.

I was reminded of this again when I was speaking with a 35+ year veteran in sales and sales management who works in the office equipment and facilities management industry. We were discussing the sales team he has inherited recently and how they …

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