4 Questions to Test if your Sales & Prospecting Tactics are Ethical

Do other people stand to gain from your sales tactics and actions? Do your sales tactics and actions have a positive influence on your own and others’ well-being and self-esteem? Do your sales tactics and actions move you and your customer closer to your respective short- and long-term goals? Would most people approve of how you prospect for new business and sell?

If each of us can honestly answer “yes” to these questions, then it would appear that our sales and prospecting efforts are underpinned by sound ethics and behaviours and set up to deliver a fair exchange of value for both buyer and seller.

If you are unsure, then test out your ‘ethical, fair exchange of value’ proposition by asking those who know you well to ... read more by subscribing.