Having a sales monologue instead of sales dialogue with your customers?

Have you ever noticed your customers getting that glazed look when you tell them how fabulous you and your company are? Have you ever had your customers seem very agreeable in your sales meeting but never seem to follow through with an order? Have you ever found yourself doing all of the talking whether in a client meeting or over the phone?

If so, chances are you are having a sales monologue and not a sales dialogue with your customers – you are nothing more than a ‘talking’ brochure and are wasting yours and your client’s time.

We all know what it is like to be in the presence of someone who only talks about themselves with no interest in anyone else. They do not enquire about others’ wellbeing or interests; ... read more by subscribing.