Structured Recruitment Process
- Are you relying on ‘gut feel’ or guess work?
- Do you know enough about new recruits before hiring them?
- Were you sold in the interview but they failed to deliver results?
- Do you need to refresh the gene pool?
Hiring sales people who can sell is one the hardest jobs and many people follow no process when recruiting, making it even more risky. A structured recruitment process allows you to identify what talent you need and then to compare and contrast people in a disciplined and consistent way. Given the cost of bad recruitment is huge, being in control of the sales recruitment process is vital.
The step-by-step Barrett Recruitment Kit is a thorough and practical guide allowing you to recruitment the right sales people. Our Recruitment Kit takes the guess work out of recruiting sales staff by providing you with a framework that ensures you have the best chance of finding and placing the right person.

Why the Barrett Recruitment Kit?
- Off-the-shelf for standard roles or customised to your business using Job design
- Competency based using the Australian research developed Barrett Sales Competency Dictionary
- Provides a clear, logical process that can be integrated across your organisation
- Collectively, we have interviewed over 10,000 sales people
- We can provide Assessment advice and support
Speak to us about your assessment needs.
Talk to us, your selling better advisory team, and we’ll be able to advise you on the best training solution for your business.

Why the Sequence Matters: Engage. Communicate. Then Earn the Right to Sell.
In 30 seconds The Problem Most organisations try to sell before they have earned the right to. They skip straight to outreach, proposals, and pitches - and wonder why buyers are not listening. It ...

Are You Signal or Noise? The 5 Questions That Determine Who Wins in B2B
In 30 seconds The Problem: More than 60% of B2B buying decisions are shaped before a buyer ever calls you. We assessed 229 organisations. Three in four presented as noise. Their communication stated ...

LinkedIn Promises Visibility. So Why Does Its Ad Model Make SMEs Invisible?
In 30 seconds The Problem SMEs are paying tech giants for visibility and getting ghost leads in return. LinkedIn's algorithm rewards large budgets and starves small ones - producing leads that look ...

The Incumbent's Curse: You Earned Your Seat. Here Is How You Keep It.
In 30 seconds The Problem. Winning a B2B account triggers a dangerous psychological shift. Salespeople who operated with sharp curiosity during the sale get comfortable once signed. They stop diagnosing ...
