Testimonials
This is the first time I have written a post that is a mixture between reporting and my opinion. As such, I thought it appropriate to have your approval before posting it to my blog and throughout my groups in LinkedIn, including WNA.
While it is really about what you made me think about ...
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Anais Nin
Manager, Major Australian Bank
Survey: Should Selling be studied at University? |
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Should Selling be studied at University? Barrett is the first consultancy to ask this question! We believe it's time for 'Selling' to step out under the shadow of Marketing and MBA's to have its own degree status. There is an entry in Barrett's Sales Blog about this topic, see the article about Should Selling be studied at University? Recently Sue Barrett was invited to speak at the Melbourne Business School's MBA Entrpreneurs program on the topic of Selling. While selling strategies have been around for years the actual function of being a sales person and sales leader have been poorly regarded and understood, however in recent years there has been a growing body shining light on sales as a complex and skilful profession with most of the academic work emanating from overseas. At last count there are 42 universities in the US with graduate and undergraduate sales courses on their curriculum. There are certainly no Degrees in Selling in Australia. We would like your opinion on this important topic, please take a few minutes to complete our survey and pass on to anyone you think would be interested in this topic: Should selling be studied at University Survey |
